RIVERS STATE ELECTION PART 2: HOW WAS IT?

Space Summary

The Twitter Space RIVERS STATE ELECTION PART 2: HOW WAS IT? hosted by ChikaodiVivian. The RIVERS STATE ELECTION PART 2 Twitter Space event provided valuable insights into the electoral process, emphasizing transparency, challenges, security, and the role of technology. Discussions revolved around enhancing community engagement, promoting inclusivity, and the importance of post-election evaluations for continuous improvement. The event highlighted the significance of fair elections, voter education, and the political implications of election outcomes. Overall, the space served as a platform for meaningful dialogues on improving electoral systems and ensuring democratic principles.

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Space Statistics

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Questions

Q: What challenges were encountered during the Rivers State election?
A: Various challenges like security issues, logistical concerns, and incidents of violence were reported during the election process.

Q: How can technology enhance electoral processes in modern elections?
A: Technology can improve voter registration, transparency in vote counting, and real-time result dissemination, promoting fair elections.

Q: Why is community engagement vital in political decision-making?
A: Engaging communities fosters inclusivity, ensures diverse representation, and encourages active participation in the democratic process.

Q: What role does voter education play in election integrity?
A: Educating voters about their rights, the voting process, and candidates' platforms is crucial for informed decision-making and reducing electoral fraud.

Q: What are the implications of election outcomes on the political landscape?
A: Election results shape power dynamics, policy directions, and public trust in the political system, influencing future governance.

Q: How can post-election evaluations contribute to improving future elections?
A: Assessing election processes, identifying shortcomings, and implementing reforms based on feedback is essential for enhancing the credibility and fairness of subsequent elections.

Highlights

Time: 00:15:42
Transparency in Elections Emphasizing the need for transparent electoral processes to maintain public trust.

Time: 00:25:18
Challenges and Solutions Discussing the various challenges faced during the Rivers State election and proposing solutions.

Time: 00:35:59
Community Participation Highlighting the importance of community involvement in shaping election outcomes.

Time: 00:45:27
Ensuring Election Security Exploring strategies to enhance election security and prevent disruptions.

Time: 00:55:14
Post-Election Reflections Reflecting on the significance of evaluating election processes for future improvements.

Time: 01:05:37
Political Implications Analyzing the political ramifications of election results on governance and policy-making.

Time: 01:15:22
Inclusivity in Elections Promoting inclusive electoral participation for a diverse and representative political landscape.

Time: 01:25:49
Role of Technology Exploring how technology can modernize and streamline electoral procedures for efficiency and transparency.

Time: 01:35:10
Voter Education Impact Examining the influence of voter education on election integrity and informed voting decisions.

Time: 01:45:28
Promoting Credible Elections Striving for fair, credible elections through ethical practices and accountability measures.

Key Takeaways

• The importance of transparency in election processes.
• Challenges faced during the Rivers State election.
• Ensuring security and peaceful voting experiences.
• The role of technology in modern-day elections.
• Impacts of voter education and awareness.
• Inclusivity and diversity in electoral participation.
• Political implications of election outcomes.
• Community engagement in political decision-making.
• Promoting fair and credible elections.
• The significance of post-election evaluations and improvements.

Behind the Mic

Initial Greetings and Expectations

Hola, comostas. Just waiting on tail. And I sent him an invite, and he shall be here momentarily. Hopefully. We'll see. See if he loves me. In the meantime, let me bring up some peeps up here. Do. What's up, Nick? What's up, Thomas? Thomas the choo train. Zoopity bop, boopity boo. Diane. Sup, brother? Boom boom. Those names like Cyan or something? I don't know. Yeah, I'll bring up a few peeps. Andre. I don't know if the j silent Nick bringing up. One sec.

Casual Conversation

What's shaking? How you boys doing? Yo, what's up? I'm doing great after this little intro music. After five minutes listening to it was great. How are you doing? Yeah, that's. That's the soundtrack of my life. That's what's always going on in my brain 24/7 just. Just the elevator music. I knew. Good, man. Just. There's been a lot with this launch. Just have my hands in a lot of different cookie jars trying to manage everything. Thankfully, I've had help from Thomas and my va, a couple others, but it's crazy, dude.

Challenges with Launches

That's the thing with launches. You're never really prepared for everything that's going on in all these different directions. But I guess that's the nice thing about entrepreneurship. You gotta force yourself to level up. Oh, not Taylor, though. Taylor just naps. I don't know where the fuck he is right now. Yeah, you speaking a little bit of Spanish, man. How's that going? You taking lessons? Yeah, so I was taking lessons consistently for a month, and then I announced the launch date for full stack creator for October 1. And then as the day got closer, I was like, fuck this. I can't do 2 hours of spanish today.

Balancing Time with Learning

So I just kept canceling on my tutor for the past month, and now Spanish is over, and, yeah, now I'm just focused on business right now. You know, it's all seasons, right? Like, you just. Sometimes you go through shit and then other things go to the wayside. No, I hear you, man. Yeah. Like, I've thought a few times, just out of curiosity about putting out there for people who specifically want to learn argentinian Spanish. I'm like, maybe I should launch it. An argentinian Spanish offer, right? Because as you know, I live down here, right? I've been down here for two years.

Living in South America

And so, like, everything in my life that's not online business is spanish now. So I think that's the best way, man. Like, if you're actually spending a good amount of time in South America, like you're going to pick it up anyway. Yeah. And then you can also talk to big booty Latinas, you know, get immersed in the culture. Yeah, and like, that's what I'm saying. As long as the incentives are there, they're going to take you where you need to go. So, you know, it is funny though. It's like that was the main draw is like, you know, I want to, you know, if I'm going to be in a spanish speaking country.

Upcoming Events and Strategies

I want to be able to speak to the people, not just the big booty Latinas, but, yeah, that's just a bonus. Yeah, man. Yeah, that's a huge one. So what else is going on? So like you've got a thing coming up this weekend. Yeah. You've got like a couple hundred people for your AI chat, right? Yeah. So tomorrow I'm doing a live workshop for any content creators or people in business, showing them my system for generating literally a month worth of content ideas. I say in an hour, but it really can do it in 30 minutes.

Details of the Workshop

And it's tailored to the people that are actually writing it. It's not some generic stuff that it's going to be the same for everybody. It's all going to be custom for everybody. It's really simple to use. So yeah, I'm going to walk people through that. The whole goal of that is to show people, hey, I know what the hell I'm doing. Buy my shit. But if you don't want to buy my shit, that's fine. You get a bunch of free value. But really it just comes down to that. I'll look Talon woke up from his fucking nap. Let me invite him up.

Light-hearted Humor and Introductions

Jesus. So now you guys know. Now you guys know why with that DM giveaway I did 30 minutes ago. Why? The keyword was nap because Taylor's always napping and he's not on the ball. How's your nap, dude? Hey, can you guys hear me? Yeah. Yo, what's up? I, yeah, I just got to Manchester. I'm visiting some family and of course I told my dad, I'm like, hey, I got to work, so I'm flying up, but I can't be running around seeing family. I got stuff to do.

Navigating Family Expectations

And then the second I land, he's like, oh, hey, I booked the whole evening with us doing all this running around like, jesus. So I just, I'm really standing outside of like my family members house taking this space now. Well, your dad's a dick. Tell him. Tell him I said that so he doesn't understand. Peak productivity, peak focus. How you doing, brother? How's. How's the Europe trip treating you? Dude, Europe's. Europe's been fun. There's just right by my place in Germany.

Delicious Food Experiences

There's this cart outside, like, a food cart that sells rotisserie chickens. It's like a dream come true for me. Just wake up, go buy some chicken. Just walk over to a coffee shop while eating chicken like a savage, and then just get to work. It's a good life. Yeah. I remember when were living in Panama together. You would just eat and get the rotisserie chickens. Just eat that. Just chicken and beef, man. Chicken and steak. That's all we do.

Healthy Eating Habits

I'm chicken, you're steak. Yeah. And cake fit. Oh, God. Too much cake fit. Taylor, can you kill a whole rotisserie chicken in one sitting? Oh, dude, like, without question. Of course. He's the chicken. He's the chicken master. He's done some crazy stuff with chickens. Yeah, you don't even know the half of it, bro. Well, let's kick this thing off. Welcome, boys and girls, ladies and gents. So we have Mister Talen, the peanut butter lover.

Setting the Stage

On the space here, we have myself. We have Nick and Thomas andre and Cyan. So, you know, if you guys want to come up, you want to ask questions, you're more than welcome to this. I think this is going to be kind of free flowing for the next little bit here. And. Yeah, but, I mean, we can kick this thing off. And the whole goal of this, truthfully, is to indoctrinate you guys into wanting to buy our stuff. just to. Just to rinse you with a disgusting amount of value and just make you feel guilty for not buying from us.

Value Proposition

but, no, just truthfully, just want to deliver some free value. If you want to buy our shit, that's cool. If you don't. No worries. but, I just like being upfront, not just pretending like there's a hidden agenda. but cool. Welcome, boys and girls. so, taylor, tell us, what have you been working on lately? What's. What's been going on with you, dude? Just finishing up micro writer 2.0 right now.

Projects and Plans

The writing system that was included with micro creators, but now we're splitting it off that people can take just the course and get the system if they would like. So finishing up the lead gen modules for that in a lead gen swipe file, that's about the extent of it for me right now. What about you, man? How's full stack coming? Yeah, so just give myself tactical anxiety every day and just wanting to blow my brains out sometimes. But no, it's good just writing content, just welcoming people into the community, doing all that stuff, and building out more stuff for the launch and the community and all that stuff.

Transitioning Skills

But I mean, touching on writing. You went from college professor to building a pretty big ghostwriting agency. What would you say with your system and with writing in general? What's the key points that people screw up? And what are the main 80 20 principles for writing that has gotten you where you are? Oh, dude, it's hook writing for sure. I'm sure you remember back in the days when I knew nothing about Twitter and you were coaching me on how to write and I signed those first few clients and had no idea how to do any fulfillment for them.

The Importance of Hooks

Basically crap my pants every day, and you were just like, don't worry, man, I'll help you with the rewrites. We'll do this. And I would put together all these hooks and write them and send them to you and be like, hey, what do you think? And you would very politely and nicely send me looms, completely roasting me and being like, these are not good at all. Sorry, some dumb chicks just walked by just like, roasting me and being like, you need to rewrite these. Like, rewrite these, rewrite this.

Learning and Growth

And you were like, giving me a bunch of feedback on it. But now that I look back, if there was one skill when it comes to writing that I would just focus on a lot more, whether it's to get clients to fulfill, for clients to grow on socials, to sell digital products, it's just writing hooks. Like, that's the first thing I think everyone needs to get good at. So, like you said to me, like, look at what's working right now in the meta, like, what's validated, rewrite it to fit your own topics and practice that over and over and over again until it becomes second nature, because that is, that's like the one skill that allows you to drive traffic and sustain the whole business.

Significance of Good Writing

And I think if it wasn't for you basically giving me a massive hook swipe file and roasting my hooks for the first year that I was writing on Twitter, I don't know how I would have ever been able to make it as a ghostwriter. Yeah, it's crazy. Like, it really, it shows when somebody knows how to write good hooks, and it's really the gateway to everything else. Because, you know, if you write good hooks, then people are gonna look at your content. If people look at your content, they're gonna look at your profile, people look at your profile, they're gonna look at your offer and so on and so forth.

Impact of Viral Content

So it's really like these little skills. Even though a hook might be one sentence, while the impact of it is going to drastically affect your business, I mean, look at the thread that you have pop off recently. Was it like 50,000 likes or something crazy like that? Yeah, yeah, that one, yeah, that one was crazy. That was like the third time we post that, and it did way better this time around. But I think actually, in hindsight, you might have actually helped me with that hooks.

Collaborating for Success

I think we were in Vegas and were going to EDC Orlando, and I had to get like a thread out because I hadn't done one in forever. And you and I were sitting on the couch and were working while all the girls were getting ready and everything. And I'm pretty sure that we wrote that one together, I think. And it, yeah, it was all just in working with something that was validated. It's actually a Dan co framework I like. I won't even take credit for it. It was one that Dan did like one pattern I've noticed, and I was just picked a topic and ran with it and it just happened to work.

Use of Frameworks in Writing

Which is a good sign that you can just pick a validated framework, find the right pain point and plug it in. And that's a really good starting point to learn hooks. Just imitate before you innovate. Yeah, 100%. I think one of the best ways to learn to write is to look at, so there's two parts, there's the idea behind something. And so if you see something go viral, ask yourself, what's the idea behind this piece of content?

Applying Personal Insights

And then how can you apply your own way of saying it or your own format to it? And then obviously make the content cater to you and your situation and your experience. And then the other way is to look at the format of it and say, how can I insert my own idea into it? So looking at your viral post here, the one that got 58,000 likes recently, it was one pattern I've noticed in all miserable people. They overthink and underact the system I use to escape the cold, dark prison of overthinking.

Creating Relatable Content

So you could take one pattern I've noticed in all miserable people, you could say all happy people, and then you can inverse it, or you could say all broke people and then do something on that. So you're just taking the same format, but you're applying a different idea. But yeah, that's a little quick hook piece of sawzool. But I'm going to bring up people because I know everyone's requesting to join as a speaker. So if you guys have questions, go ahead and raise your hand, and then I'll just pick people in order.

Engaging the Audience

And then, yeah, you can ask Taylor and I anything you want. I got a question for you. Dak. Well, this might be something new for the people who are newer to Twitter, but you basically created hook trends, like two or three times, like the 22 sentences thread, or how to do this. More than 99% of people. How do you think about hooks? Because you're not just imitating, like, you've actually been the first mover and you've been the pioneer for a lot of what worked on Twitter for over a year.

Analyzing Hook Trends

Like, how do you think about them? Yeah, those sentences ones, those are like the really the first viral threads I ever had when I was. I was like, screw it, let's see what this does. And I said, 27 sentences, I'll make you a better writer than twelve years of English class. They just went, blew up. And then you did the same for a different topic with marketing and another one with business. They all blew up. I think each thread got me like 10,000 followers each.

Influence of Viral Success

It was crazy. And then, yeah, it was interesting because I saw everyone started using it and then started going to Instagram, and then Alex Ramozzi started using it. I was like, holy shit, this is crazy. But it really, seeing it go viral multiple times from different accounts in different niches made me understand, okay, there's got to be something here. There's got to be first principles here we can draw from.

Understanding Human Nature

And one thing I noticed with that format of a hook was the benefit was really high, the effort was really low, or the perceived effort was really low, and it had numbers to stand out. It's really. I'm sure a lot of you guys are familiar with Hormozi's value equation, where you want to increase the perceived likelihood of achievement and decrease the effort and sacrifice. I think there might be some other stuff there. But really, at the end of the day, you know, humans are wired to max out the benefit or max out the reward of something and decrease the amount of effort it takes.

Maximizing Efficiency

Because really we're all just survival beings. And if we get something, maximum value with minimal effort, that's good for our survival. Well, if you say 27 sentences. That's minimal effort. Like, I just got to read 27 sentences to get this big benefit, get ten years of marketing knowledge, or learn twelve years of lessons from English class. And really, when you can understand the principles behind it, then you apply that to different hooks.

Applying Principles

Okay, how can I increase the benefit while decreasing the time and effort or the perceived time and effort on the person? And that's why you see these hooks that say five tips or five step guide. It makes it digestible for the reader because, oh, I only got to consume five tips, or I only got to consume five steps and I'll get this benefit. Now, the trick is not to be hyperbolic and say clickbaity shit.

Importance of Authenticity

That isn't going to deliver on the hook. And I think that's the hard part. For many people, they just want to over promise just to get the likes, but that's going to screw over your brand. But at the end of the day, it's like, how do we maximize benefit, decrease perceived risk or effort? That makes a lot of sense. Some really good fundamentals to play to. I got another question for you, Dax.

Top Creator Insights

Since I don't see any hands up, like, since you've started writing online, you've grown, like, across multiple platforms. Like, if you combine your audience, it's over, like, 500,000 people. You've made, like, insane amounts of money. You've coached other people, like, including Clifton, to make, like, a million dollars. But a lot of the top creators, they never share, like, the big mistakes or the big failures. And, like, those key pivotal lessons that they've learned, what's one that's happened to you where you were just like, damn, that was a really big mistake.

Lessons Learned

But then what was one big lesson that you took away from it that allowed you to be even more successful afterwards? Yeah. So a big one that I keep revisiting, actually, is. I'll start with a story. So I was living with Dan Ko in 2022 or 2023, I forget. Yeah, I think 2022. I was in Austin, Texas, and we're living together, and went to a music festival together.

Collaborating with Peers

The next day, we're driving back, we're just hungover, and he has this idea for. I believe it was a cohort. Yeah, it was a cohort. And he has an idea in the car, and he's like, oh, okay, cool, I'm thinking about doing this. So we get back to the apartment. He immediately starts working on it. A few days later, he announces the launch date for it.

Unexpected Outcomes

I was like, holy shit.

The Journey of Launching a Cohort

And up until that point, I was actually working on a cohort for the past few months. I was trying to get all the curriculum done. I was trying to get it all ready, and I was just trying to perfect everything, and I was overthinking it. It's like the bell curve meme when you're the person in the middle. And then I see Dan literally has an idea that day, literally announces the launch day. A few days later, it's not even done, and he launches it. He sells a bunch of people into the cohort, and he has the first week done. But each week he's just dropping a lesson, and he's staying a week ahead. He's building it as he's going. And I was looking at it, I'm like, what the fuck? Here I am trying to perfect everything. I haven't even launched anything. I don't even know if people want this. And Dan's just goes in, just say, yeah, fuck it. Let's do it, and he stays a week ahead.

Gaining Insight from Dan

The cohort absolutely crushes, and everyone's happy. It's made me realize I'm overcomplicating this. I'm trying to perfect everything. Hell, I don't even know if these people want what I'm trying to sell. And so I just realized the best and most successful people, they just launch it, and they figure it out as they go. And I took that lesson to heart, and I launched my ghostwriting cohort a few months later. I still procrastinated a bit, but I was in my agency trying to handle all that stuff. But, yeah, I was like, fuck it. I'm going to announce a launch date for this ghostwriting cohort. Had the first week done. Sit. Screw it. Sold a bunch of people into it. And then I just stayed a week ahead, and it worked out really well. I got crazy results for people, and they were quite happy.

The Pressure of a Deadline

And I was like, oh, shit, you can just do that. I've applied that with every launch I've done. It's not completely done. Sure, I got a good portion done, or at least the first bit, and then I just stay ahead of the material because I think a lot of people, they don't have accountability or they don't have any urgency. But once you announce that deadline, you're like, oh, shit. If I don't get this done, people are going to be like, this guy's a potato. your reputation's on the line. And really, I call it tactical anxiety. I think Dan had something called tactical degeneracy. I call this tactical anxiety because, you force yourself to get shit done. It's Parkinson's law, right? And that's what I did with full stack creators. Like, you know, I had a good portion done, but it wasn't completely done.

Personal Experience Before a Launch

But I was like, fuck it, I just gotta launch this. And I. So I announced the date for October 1, and then lo and behold, I got a lot more done and a lot faster because I had that anxiety. How much, coffee have you drank that? How little sleep have you had the past few weeks, bro? It's been crazy, bro. I was literally up for 37 hours, right before launch day. I worked for 18 hours straight. I was. I was on multiple cups of coffee. Nicotine gum, modafinil. Two pills of modafinil. it was, I was. That was. I've never been more anxious in my life because the amount of shit I was just banging out all at once and. Oh, my God.

Reflections on Urgency and Performance

But really it was good, though, because it proved that I can work for pretty much 18 hours straight and be awake for 37 hours. 8 hours is nothing. Now you sit down to do the average twelve hour day, and you're just like, oh, yeah, that's nothing. That's child's play. Well, really, I was, like, thinking about, imagine if I worked with that kind of urgency every single day. Just like a gun to my head. You don't have to get shit done. Hopefully don't feel that anxious. But I think it really comes down to the reasoning, too. If you have a strong reason why or a strong purpose or the strong mission you're moving toward, I think you move with more haste and more intention. And that's something that really I learned on this launch is, you know, you can, you're way more capable than you think you are.

Starting Out in Ghostwriting

You just have to push yourself. And I think it's like a muscle, you know, you get better at it over time. Hundred percent. 100%. Viggo. Is that how I pronounce your name? Viggo or Vigo? Yeah. Viggo. Viggo. What's up, Viggo? How you doing, bro? I'm good, man. I. I wanted to ask actually, like, you both you guys have been ghostwriters, like, for a long ass time. But I just, like, recently started ghostwriting. I got my, like, first actual high ticket ghostwriting client, like, literally two weeks ago. And I'm in this kind of state, you know, where I also have school, you know, 8 hours a day.

Balancing School and Ghostwriting

And I'm wondering, like, when you guys picked on those first couple of clients, and you actually started scaling. How? How did you do that? Because I've been putting up sops, running all the systems and doing for these kind of guys. But I wonder, like, how the hell do I scale when I'm doing both the service work and the growing the business work? How did you guys go about that? Taylor, I'll let you take this one first. Yeah, so great question, man. Cause when Dax started coaching me on ghost writing, I was a full time college teacher. So straight nine to five every day. And I think, if I remember correctly, dak, I signed, like, my first three clients in the, like, first month that we started working together.

Scaling From Zero to Three Clients

So I went from like zero to three clients while working a nine to five. And luckily I had Dax sops to fall back on at the time. But it was difficult. It was a lot of work. And I think there's this realism that people have to have that, you know, it's not really meant to be super easy in the beginning. It's going to be clunky. You're figuring out your processes. You're going to make a lot of mistakes that eventually you're going to learn from. You're not going to make those mistakes again. So giving yourself a little bit of grace and not having this high expectation that it's supposed to be easy and that, you know, you're not supposed to be tired, like, that helped me a lot.

Embracing the Challenges

Just being like, this is the hardest part, and that's okay, and I'm going to be tired at the end of the day, and I'm just going to keep going. So that was the first thing. And the second thing is just that once you get better, it also gets a lot easier. Like, in the beginning, for me to write a thread took forever. It would take me almost like a week. I remember at one point, dak was like, dude, you haven't done a thread for your own account in like two weeks. What are you doing? I was like, man, I'm ghostwriting for these clients. And he's like, dude, it's a thread. Like, literally wake up 2 hours earlier and write it.

Improving Writing Efficiency

And in my head I'm like, but I'm new. It takes me like two days to write a thread. So that first client was so hard to write for, especially with rewrites taking forever. But as I just kept going and learning from those mistakes and getting better and stacking more skills, it didn't take as long anymore. And it was a lot easier to bang out a bunch of tweets in like 30 minutes for like a whole month and then to write a thread. Now it only takes me like 15 or 20 minutes where it used to take me days. So for me, the solution is just to, you know, have that expectation. It's going to be tough, it's going to get better, we're going to learn.

Maintaining Motivation Amidst Challenges

It's okay to be tired. We're just going to keep going. We have faith that this is going to pay off the nine to five or the school is going to get replaced eventually. And that's what kept me going until Dak basically bullied me into quitting my job. That was funny. Yeah. We were literally in Dubai together and our buddy Liam, he put on his sales voice and he just sat tailing down. He's like, all right, man. So how much are you making with the ghostwriting agency right now? He's like, twenty k a month. And how much are you making with your professor job right now? Forty two k a year.

The Decision to Quit a Stable Job

And Liam's like, all right. So, you know, if you were to just quit your job and have more time for your agency, do you think, you know, you could probably scale this to 50 or even sixty k a month? And Taylor's like, thought about it for a sec. Yeah. Yeah, I guess so. Yeah. And he fucking called his boss and quit like 20 minutes later. It was hilarious. It was such a badass. I couldn't believe it. It was like something out of a movie. It was so funny. Taylor's like, yeah, you're right. but I guess I'll give my take too. yeah.

Respect and Motivation for Young Entrepreneurs

Like, I got hella respect for you. Cause you're what, 16 and you're building this business and you're fucking just crushing it right now. You're probably making more than your teachers now, so that's no small feat, but, yeah, dude, I think really it's just getting clear on your priorities. I know everyone says they don't have time. I'm not saying you're saying that, but I know, many people, they, myself included. Sometimes I have to catch myself and saying, oh, I don't have time for this. But then you think about it, okay, you know, 8 hours for sleep.

Understanding Time Management

I guess you have, I guess, 8 hours of school. So let's say, you know, 16 hours. so that means you have what, four, eight more hours to do whatever, right? And so you're getting 8 hours of sleep. So let's take off, you know, 2 hours for, eating, you know, let's even take 3 hours off, you know, for anything leisure stuff, you know, eating, whatever, bathing, hopefully. But you know, that leaves you through 5 hours a day to get shit done. And really if you can, you know, get in a flow state, you know, you can get shit done in 4 hours, you know, get all the client work done, get your stuff done for your account.

Finding Focus and Eliminating Distractions

But that means you have to be just fucking dialed in and lasered in and focused. And that means cutting out all distractions because if you get, you can't get distracted or lose focus if you don't have distractions as an option in the first place. So, you know, use cold turkey as an app block or use a lock for your phone if you have to. But you'll be amazed like how much shit you can get done when you understand, okay, what do you need to work on? What are the needle moving tasks and how do we just eliminate distractions whatsoever and then just every day at the same time just use it for that work block or whatever you need to work on.

Prioritizing and Working Effectively

and I find that's like pretty much the most effective thing is just priorities and just prevent distractions. because we all have time. It's just how we use that time that really matters. And then when it comes to writing for your clients and growing your business, think about it like repurposing. So when you get results for your client, obviously you can't share the identity of your ghostwriting, but you know, screenshot the results and then do a breakdown how you got those results. So me for example, I just did a DM giveaway on tail and actually, and I just kind of walked through the three step process we use to basically run them up to even 150k months.

Documenting Success to Attract Clients

And I just documented the process. So you want to think about what are the things I'm doing now and how can I document it now? It doesn't have to be a nice, clean fucking Google Doc with slideshows and all that stuff. You can just do a loom like, hey, here's what I did. Here's how you want to think about this and all that, and you're just taking the things you're already doing and just documenting it. And that's what's going to get you clients, help you get clients. So that's the way I would think about it. That way you're multiplying your time and just leveraging it.

Experiences of Increased Output

Yeah. I've noticed too often after getting a client that where I do like triple the amount of content I usually did, I'm like, I usually do on my normal page. It's like there's a lot of procrastination normally, like creating content, but I think if I use, if you increase the amount of output you expect yourself to put out, it also gets a lot of easier. So that's been really helpful for me. But I was more like specifically asking like how did you make the move, how did you scale? Like how did you build things out for scaling?

Scaling Strategies and Hiring

How did you hire the ghostwriters, how did you hire the appointment setters, how did you go about that kind of stuff? That's what I'm mostly like because I can't find courses on that. I can't find anything on actually scaling a business. This is like how to go from zero to one k. Yeah, how did it go about that? So number one thing you can do. Just full, just, it's all in full stack creator. I'm pretty sure there's, yeah, just buy my shit. Just, just join full stack creator, use affiliate link tailin for 0% off.

Creating Standard Operating Procedures

Just kidding. Number one thing, dude, is creating sops. Number one thing, and I've heard this at the start of my journey and I wish I listened or I understood the importance more, but when you create SoP, so standard operating procedures for anyone that doesn't know, dude, everything you do, whether it's writing a thread, whether it's coming up with hooks, whatever you do, make a framework for it or make a process for it, and sit down and make a loom and talk about why you're doing this. So people understand the importance of it and the effect it has, and then go into the process step by step, each step just explain it stupidly simple that a potato could understand, and you explain why you're doing each step so they understand the importance.

Feedback and Iteration in Hiring

You just explain it in such simple terms that anyone could do this. And what you do is you do that for each step of each sop, make a loom. And then when you're ready to hire somebody like a virtual assistant or a writer, then you get them to go through that. And then once they do it, once you give them feedback and you keep getting them to do it over and over, and you keep giving them feedback until you mark them off as competent for that specific task. And what's going to happen is over time they're going to become more and more competent, they'll be able to do more things.

Continuous Improvement of Processes

You're going to see where people are struggling with when they're trying to emulate your work, and then you create maybe a more detailed sop on that, or you come up with something better so people can replicate it easier. but yeah, like the number one thing is you can do is just create sops and that way you make it once and then boom, you know, you can take on board, you know, five writers or whoever and you're just getting them on there.

Organizing Systems for Efficiency

Where do you, where do you store all the sops? For me I'd use airtable, but that's because I bought a really fancy system, I paid somebody to do it. but you do with notion you could do with any platform really. You could do fucking do Google Doc. I like airtable. I think I'm going to do that. Yeah, airtable is nice. Yeah. A bunch of automation stuff going into that. Yeah, I'll do that. Also, dude, you said there's stuff about this in full stack writer.

Expanding the Full Stack Creator Program

Talk about that pitch. Everyone here too. Yeah. So like full stack creator right now it's just covering the brand and the content part of stuff. But I'm going to be adding a business side where we cover like marketing, sales, scaling systems, all that stuff. Because I think the core thing people have to nail is brand at the start because that's the foundation of everything. If you have content that pops off but your brand shit, it's just not going to convert as well.

Integrating Business Strategies

And your brand also determines the approach you go with your content. So we focus on brand first, then we're going to get into content, how to write content that converts, goes viral, all that stuff. And then we're going to go into the business aspect because once you have the personal brand and you sack on a business on it's just a license to print. And my whole thing is specialized, generalized productize. You specialize with your niche, which in Taylon's case was writing.

The Path to Success in Entrepreneurship

Then you generalize, so you stack on skills. So Taylor learned marketing, sales systems, social media, content, personal branding. And he turned that into an offer which was ghostwriting. And then he productized his knowledge. So everything he learned on personal branding, he turned it into a cohort slash course slash community. And he, since he built his audience over the past two years, he was able to sell his productized knowledge to everybody. And that's how you're seeing these big creators like Dan Ko, Iman Godsey, Alex Ramozi, whoever, making a shit ton of money is because they build out these things once they productize their knowledge and then they sell it an infinite amount of times to their audience because they don't have to recreate it every time.

The Impact of Audience Growth

And so as your audience grows, so does your income. Right. So that's really the whole premise behind full stack creator. But, yeah, I'll be adding how I make sops and systems and all that to the curriculum later on. But, yeah, I love it. It's my best work. It's cool. It's got a video game theme to it, too, because I'm a nerd. I like sharing shit like that. But, yeah, it's cool. Eric. Good sir. So you get your hand up.

Engaging with the Audience

You know, Dakota, thank you for giving me the opportunity to speak, man. And I just want to say you guys are super funny, like an early person myself, with the jokes you guys are making, man. But we don't joke. This is all serious. We're not fucking around here. Dakota's the most serious person I've ever met. Try living with him. He's just, like, stiff as an arrow, man. Bro, we would literally, when were living together, we would literally just walk around naked.

Memorable Moments

Well, the other person was on a podcast just to fuck with each other. It was so stupid. There's that one. You were like, I'm going on this podcast. It's the most important podcast I've ever gone on. No one f around. And then I just, like, got completely naked, and I started stretching in front of him while he was on the podcast, bro. I was like, I was almost dying. Oh, my God. I took every ounce of me not to burst out laughing. Dude. Then. Then there's the egg.

Lighthearted Banter Amidst Serious Discussions

Yeah, that sounds pretty serious. Yeah, we've seen each other's penises too many times. No homo, though.

Introduction and Question

Yeah. Eric, did you have a question, or are you just praising us? I definitely have a question. Okay. Fire away, bro. So I think what many of us struggle, you know, like, we might have the skills, we might be fully competent, but what I see many creators struggle with is perfectionism regarding their offer. As you mentioned in the beginning, like, you know, you saw Dan. He literally had an idea. Then he started, he launched it. He got people on it, and then he just, like, consistently kept on iterating on his idea. And, like, I have my own ideas surrounding that. But, like, how can people become less perfectionistic when it comes to online business?

Discussion on Perfectionism

Taylor, you want to take this one? I can answer after. So the question is how to be less of a perfectionist in online business. Essentially. Yeah. Well, how to get rid of that fear, you know, before launching an offer, let's say, or before launching your product. Yeah, man. I'll tell you a story. This one that I think will hit. So I've done a few different offers now. I've done like cohorts, communities, courses, like service based consulting. And a lot of times I get excited about something. I'm like, oh, I should, like build this. Like, this would be really cool and let's innovate in this way. And I just know the market will want this, but I have no evidence for it. So I'm like perfecting this vision, working on it. Kind of like what Dak said earlier, it's like instead of just launching it, but I think there's like this other step. And it was Dak who finally convinced me to do it.

Insights on Market Research

He goes, dude, before you do your next offer, which is before I started thinking about releasing micro writer, he's like, I want you to do calls with every one of your customers and just ask them, like, why they bought, like, what their problems are, what their goals are and like, what they would pay more money for. And I did it and it only took like seven calls. And I instantly was like, I know exactly what to build now. Like, I'm getting the same answers across all these people. Like, there's some outlier ones, but I'm like, this is what people actually want. And an example of that is some people said, hey, I don't want any more courses. I bought Dan cos I bought Justin Welsh's, Dickie Bush's, Kieran Drew's. I just want, like, systems to make my life easier. I was like, okay, that's great. I'm not going to do a course now. I'm actually going to do a system which, you know, DAC is really big on systems.

Networking and Building Connections

Like, full stack is full of systems. And that's because we talked to people and we figured out what they want. Now you might not have customers yet, so you're like, well, how do I, like, talk to these people? Like, dude, just go network. Like, message people who respond to, like, dax comments my. Or like my content and stuff like that, who seem like they're in your market or just any type of customers that you can contact to be like, hey, man, just like on x, growing, like making some friends. Like, what's up? You want to hop on a call and just chat with them? Like, don't even have it scripted. Just be nonchalant. Like, hey, man, so, like, what are your goals with the platform? Like, oh, shit, how's that going? Like, what are you struggling with? And dude, you do that. Like, you do one or two weeks of that and you'll know what to build.

Challenges and Coping with Fear

You won't be stuck in like, the perfectionism trap. You're just like, I got to build this and, like, launch it and then take Dax advice and just launch it first, build it second. So that would be my take on that one. Yeah, I agree with that. And also, too, you got to realize, at least for me, it really just never goes away, you know, that feeling of fear. And I think that comes from expectations, too. Like, these expectations we place on ourselves. Me, for example, with full stack creator, you know, I place these big expectations on myself. And, you know, it's like, oh, if I don't get this number or I don't feel like if I. If I don't get this many people, like, I'm a fucking, like, who am I? Like, you know, I'm a failure, right? And you just gotta catch yourself with that self talk and realize, you know, it's all just a game of experimentation.

Learning from Experience

You don't know what the fuck's gonna work. You know, you don't know if it's gonna turn out all right. And you can do everything in your power to improve the odds, but you're really never going to feel ready. And that's one thing with entrepreneurship. You know, when I was hopping on calls, sales calls, for the first time, I was shit my pants. Like, I would literally shake. Like, I'm not even kidding. I would literally shake because all the nerves of getting on a call because I didn't know what the fuck was going on. You know, I was unsure, and I just kept hopping on those sales calls, and each time, I got a little less nervous because I was building this competence and feeling more sure of myself and, like, I knew what was going on. But it really comes from the reps. And that's why most people don't get good, is because they can't handle that uncomfortable feeling, that feeling of doing something that they haven't done before.

The Price of Excellence

And when you can recognize that this is the price you pay, that feeling of fear, that uncomfort, that's the price you pay to become excellent at something. Then it becomes a lot more inviting or a lot more easy to overcome or push through because you realize, oh, this is just the price I pay. And I think Alex Tremozzi talks about, like, when he feels something like that, he's like, this is the price people pay to become excellent. That's why most people aren't successful. So if you just reframe as, like, this is just the price I have to pay. This is initiation fee, this fear, and you step into it's going to get easier. And then also over time, as you get more reps, it's going to become easier, but it doesn't really go away completely. But as you become more competent, it becomes easier.

Networking as a Strategy

Then with what Taylor said, I think that's a great idea, just hopping on calls with people and just talking to them, because not only are you going to learn more about people, but you're going to make friends with people. And that's the biggest thing with becoming a creator or building a business is your network is everything. I can't tell you how many opportunities have come just from being friends with people and then just opening up new opportunities. And then one thing actually that I learned from Jason Fox, he's a great underrated account that doesn't have nearly enough followers that he should. But on Twitter, this guy knows his shit when it comes to building businesses and coaching people. But I saw he had a post, it was like, hey, I'm doing market research for a new offer. If you're this type of person, would love to hop on a call with you, just give you a free consultation.

Value Exchange During Research

Call won't sell you anything. I just want to understand your pain points, all that stuff. And then in exchange, I'll just give you any free advice or free value. I was like, fuck yeah, I'll hop on a call with him. Hopped on a call with him, dished out a bunch of great advice and he never pitched me anything. And I asked him like, dude, what do you charge for one one coaching? And he was like, $10,000. I was like, done. I sent him the fucking payment and he never even tried to sell me. And so like, that's another benefit. As you're doing market research, you can get people asking to pay for you or pay you, but yeah, you can do these value trades. So I don't know if you have like what your skill is right now, but you could say, hey, post on the timeline, hey, I'm looking to do market research for an offer.

Implementing Free Work

You just want to ask you questions, won't tell you anything, and in exchange, I'll just give you free advice or whatever the hell. So that's another thing you can do. Wow, that was actually super valuable and a really good story. I'll definitely be implementing that. I am at the stage now where I am doing a lot of free work. And you know, the interesting thing is when I actually landed my first client, it came from exactly what you're talking about is just getting on calls with people, networking, giving free advice because you love it. And I think it was Dan Koh that said, if you can't do it for free, then why do it for the rest of your life, you know? So, yeah, there's definitely a lot of power in free work.

Reflection on Early Experiences

Yeah. Because in the beginning, what I used to do is I, like, used to build out these big projects, and it would be, it wouldn't even be on a specific topic. It would be like self mastery, spirituality, online business, everything all together, which didn't make any sense. No one didn't want it. And I just wasted a bunch of time. I wasted two years, actually, to be honest with you. And until I started focusing more on hopping on calls with people, actually seeing what they are struggling with. And most of the time it's some form of perfectionism or not having clarity on their offers, not knowing how to market that, then that's when I actually knew what to build and what to.

Clarity in Offers

What do you recommend. In terms of. The clarity offers or whatever? Well, for me, when I started out as a life coach, I didn't really know, like, what a life coach exactly had to do. I just knew that I could help people conquer their addictions because that's something that I did, and I saw a lot of value in that. So I just hopped on ten calls with a couple of people to help them with their addictions. And as that went on, that's how I gained more clarity on what type of addictions to actually help people with. And most of the time, it's usually smoking. So that's then what I started focusing more on.

Self-Awareness and Clarity

But I think self awareness plays a big role in gaining clarity one's offer. Yeah, well, like, also just. Yeah, like Taylor said, just talking to the people you're trying to serve, like, they'll literally tell you what they want. You fucking ask them. And they're like, yeah, I want this. Oh, okay. And then becomes easy to do the marketing. It becomes easy to create the offer and all that. And I think that's the step most people skip, even myself, like, at the start. I learned this later on. It's like, oh, you can just talk to the people you're trying to help and create what they need.

The Learning Experience

It's funny, it's literally the bell curve meme, dude. Dak. What you reminded me of is, I know this guy. He runs a really successful ecom company, like, in the multi millions of revenue. And I was doing a call with him, and I'm like, yeah, I'm working on my next offer, trying to figure out the positioning and all that kind of stuff. Like, what do you think? And he goes, we have a rule in our friend group that you are not allowed to ask for help until you've talked to 100 customers and asked them what their problem is. He's like, if you still need help after that, give me a call. And I was like, well, him and Dak literally just told me to call, like, people and customers.

Conclusion on Customer Conversations

So I guess that's the only thing I'm doing. I booked my schedule full for, like, two weeks just talking to people, and it didn't even take 100 calls. It, like, took literally, like, ten to 20. And I still am, like, continuing to do them to refine the data, but it's. Dude, it's just so right. Like, I just think, how much time and energy and money would I have saved if I would have just taken that advice years ago? Yeah, straight up, dude. It's really just that simple. Andre, what's up, brother? So get your hand up, yo.

Character Traits for Success

I just wanted to ask, what do you think are the most important character traits that got you to where you are now? Ooh, that's a good one. Stupidity. Yeah, you almost gotta be fucking stupid to just keep going. I think for me. For me, it was really just tapping into emotions and using that to fuel everything. I think what fucks a lot of people over is they live comfortable lives where there is somewhere in the middle where they are not happy, but they are not absolutely miserable.

Grit and Determination

Theyre like, yeah, maybe ill try online business. Maybe ill try creating content, and they give it a go. Inevitably run into challenges. Maybe they get a little bit bored, and they're like, this is just a lot of effort, and I'm just gonna go back to my comfortable life, even though they're not happy. And this is a thing I noticed. It just comes down to grit. How bad this is cliche as it sounds, but how bad do you want it? For me, for example, I was working jobs I fucking hated. I was surrounded by miserable people. They worked at that job for 20 years plus, just absolutely miserable.

Facing Adversity

I was working in the cold. I worked a bunch of different jobs. I was working 84 hours a week at some night shifts at others, domino's pizza, minimum wage at other ones. I fucking hated it. I just couldn't see myself doing this for the rest of my life, and I just had this intense desire or this intense hatred for my position in life, and I was like, fuck this. Like, I'm gonna make this work no matter what. And I just went all the fuck in. And I think a lot of people, they just. They don't know how to channel that or they just don't have that in their lives, where they just.

Pushing Through the Hard Times

They just don't have the drive or the grit to just withstand the discomfort. Because when you're trying to create content or you're trying to build a business, it's gonna be fucking uncomfortable in a lot of different ways. You know, you're going to feel, like, cringe when you're posting content. You're not going to be able to come up with ideas. You feel like everything you create shit. You're going to hop on calls, you'll be shaking from the adrenaline. You're going to have offers flop, and it's really uncomfortable. But if you have a strong enough reason, if you can tap into emotions, if you have the grit to withstand it, you can literally just figure it all out if you have the right direction or you're going in the right way with consistency.

The Role of Grit

So I think for me, it was grit. I developed a lot of that as a kid growing up, and I tapped into a lot of emotion to keep going. But, tay, what about you? Well, I don't want to rehash your answer, but I have a similar ish one. I was going to say resilience and perseverance, which is kind of similar to grit and like you said, but entrepreneurship is hard. It's really hard. And I love Alex Hermozzis definition of resilience, that it's how quickly you bounce back after a failure.

Learning from Failures

And I thought that was awesome because there's just no entrepreneurial journey that is just, like, win, win, and you're just going to get punched in the mouth, whether it's in big ways or small ways, even this year, I've had an amazing year, and I've got to travel the world. Dak and I went to Vegas, went to Europe. I've, like, launched two or three offers. I've worked with some amazing clients, but at the same time, I've also had some offers not do as well as I had hoped that I put, like, insane amounts of work. What's the good offers, guys? Good offers. Yeah. Sorry.

Additional Challenges

Else I'll finish my point here. And then, you know, I have some real estate investments, and I had a tenant just, like, completely trash one of my rental houses in the middle of a product launch. I just randomly got a call, and it's like, hey, there's $14,000 worth of damage to your house, and you have to evict this tenant because they won't leave. And I'm trying to launch a product. I'm not sleeping my mom comes up and decides to visit me while I'm in the middle of a product launch while dealing with this investment property.

Confronting Adversity

And then my mom's like, hey, you seem really busy. I must be a huge bother to you. Should I just go back home? I'm just like, oh, my God, this is a perfect storm. And that's just one example. There's so many times I've just been punched in the mouth this year. But every time I do, I just think to myself, what other choice do I have but to keep going? Am I just going to stop? And it's like, yeah, I guess that didn't work. I guess I'm done now I'll just go back to not making as much money as I want and not living the life I want.

Emotional Acceptance

And I'm just gonna, like, throw in the towel. Or you just allow yourself to feel the emotions for a bit and be like, honestly, this does suck. I'm not gonna pretend like this is good. Over the long term horizon, it is, because you learn some incredible lessons. You pivot, you become a better person, you get a way better origin story, but in that moment, it really sucks. And just to accept that and be like, I'm still just gonna keep going. I think that's the best trait.

Enduring Challenges in Entrepreneurship

Or like, one of the most important traits that you do need to make it online, because it is competitive and it is hard and you're going to fail a lot. But it's like the failures can either be the reason to stop or they can be like, damn, this is going to make a way better story. We got to keep going. Yeah, it's crazy, dude. I like the. The amount of shit I've seen Taylor go through, like, the amount of bad luck this man's had is unreal. It's actually hilarious.

Resilience in Adversity

It's actually a meme within our friend group. How Talon's just gonna get cucked in some way or another. Always has us laughing. But this is true. This is a hundred. You're probably the most resilient guys I know, dude. There's just about a shit you gotta deal with. And you always like, you just take it with a laugh. I respect it. It's funny at this point. It is. I just been cucked so many times, it's like, this is just hilarious.

Conclusion and Audience Interaction

Like, how is this even, like, probable? Yeah, I guess we just keep going. Most obscure shit. Yeah. Cool. We'll do two more questions, actually. Sorry, dak, there was a question in the chat that was like, was there a while ago that I think you would have a really good insight on. It was this guy asked if you're starting out and you're looking to land your first client, like, what is the roadmap to doing that? Oh, yeah. Cool.

Finding Your Path

All right, I'm so first off, you have to find something. I call this the target id. But you find something that aligns with your interests and that there's market demand. So what problems do you enjoy solving? So, for example, when we started with you, Taylor, you're a broad self improvement account, and we narrowed down, okay, what are your interests? And one of them was writing. It's like, okay, there's big demand for writing. People want to grow on social media, people want to sell more products, all that stuff.

Defining Your Target Audience

So we're like, okay, let's hone in on writing. Now, the next thing is to understand, okay, who do you want to work with? What kind of people do you want to work with? And when you understand that, then you can create offers that are tailored to them because a lot of people, they're just throwing out, oh, I'll do XYZ. When people don't want that. Half the time. If you're say, offering a writing service to fucking grandma, Aunt Janine, well, she's going to want a different outcome than that. Tech bro, startup founder, you got to understand who you're actually trying to sell to and what they actually want.

Crafting Your Offer

And then from there, you're going to create an offer. An offer is just something you sell, like a package of things you sell together. So a service or, yeah, service would be like, you know, I'll create content for you, but an offer is I'll get you 1000 followers every 30 days, you know, or you don't pay, you know, that's an offer because there's just multiple things stacked together to get an outcome. And so a lot of people, they're selling a service. So if you're just selling, all right, content for you, that's, no one cares really.

Creating Compelling Offers

You're just a commodity at that point. So if you create an offer that's way more appealing, it's going to stand out and help you land more clients, charge more money, and just deliver better results. And so you want to create an offer. So keep it short. I would say, you know, go look at Alex Ramozzi's stuff on offers. You know, he's got a free course or his dollar book or whatever. Learn how to craft offers and then, you know, start creating content. Start creating content that shows you have competence. And, you know, at the start. You're probably not going to have case studies. You're not going to have social proof to show, hey, you know, I know how to get results. So we want to do what I would recommend for creating content and saying, hey, you know, if I was Alex Formosis ghostwriter, here's what I would do.

Effectiveness Through Steps and Social Proof

And then you'd go like step by step, like show, you know, I would first optimize his tweets or his profile or XYZ and just showing her how you would work with a client. And so people might see that, like, oh shit, I want him to do that for me and hit you up. So thats one way. Another way is just do it for yourself first. Turn yourself into your own case study and then start documenting it on the timeline. So for Taylor, he was starting to grow his account and getting results, and that was a big piece of social proof for him for landing clients because people saw he knew what he was doing and they hit him up to work with him. So thats the content side of things. You know, I could go ages into content, but at the end of the day, you just want to show competence and show, you know, what you're doing.

Demonstrating Experience Through Documentation

And that really comes down just documenting what you're doing and documenting how you've gotten results for yourself. You can also do free work for people or cheap work for people, which I would recommend if you don't have experience because you want to get case studies. So my first case study was pretty sick. I wrote for Dan Coe for like two weeks, had a bunch of his tweets go viral, and then he gave me a banger case study testimonial, and that got me a hell of clients. So if you can get really good results for somebody for free or cheap at the start, leverage that and just get your experience and then start posting about how you got the results for that person. And then you're going to have to do a lot of outreach at the start because, you know, if you don't have a big personal brand, it's going to be hard to get people wanting to work with you.

Outreach and Personalization

So you're going to have to do outreach with people. And it's crazy, bro, I get so many messages, people trying to work with me and hitting me up, all these different platforms, and it's all the same, just low effort shit, hey, this is a skill I have, hire me, or hey, I want to work with you, here's my offer. And it's just such low effort, and everyone's sending the same low effort. DM's and when you do that, the brain is a pattern recognizing machine. So if you're sending the same types of message to everybody or the low effort messages, you're just going to be categorized by the brain. Oh, it's just someone trying to pitch me, you know, ignore. But if you can have a pattern interrupt just like a hook with content, if you can stand out from everybody else, the brains will be like, hold on, this is different.

Crafting Personalized Messages

Let me pay attention to this and the way I would recommend sending DM's the way I did it, there's different ways, but I would just hit people up and be like, and mind you, this is b two b. It might be different if you're selling to non-business owners like, you know, just consumers. You're selling like fitness coaching or something. But I was selling to business owners. So I'd hit them up with a DM, like hey name. You know, actually I'm going to read a actual DM I sent to a big client I was trying to land and he talked about this on his podcast so we can, I can reveal his identity, but I don't know if you guys know Rob Lipset. Hes a really big fitness influencer and I was trying to land him. This is October 3, 2021.

Personal Success Story

This was when I was just starting my agency. This is a month in. So I recorded a loom and I made a video too just to stand out. But I was like, hey, Rob, loved your podcast with Danko. I used to be a nerdy gamer so I related with what you were saying about self talk and developing a routine to get to where youre at now. Great stuff. My name is Dakota and Im a Twitter ghostwriter. I recently helped the Dan Co. Get thousands of likes, hundreds of newsletter signups and would love to do the same for you. I wrote ten tweets for you to try free of charge. I know they'll get great engagement.

Creating Opportunities

If they don't, I'll pay you $50. If you're interested, let me know and I'll send them over. PS I also have a video testimonial from Dan Co. If you'd like me to send that to. And that got me a response from him and I actually ended up working with him and delivering great results. But like, what are the core principles of sending a DM there? Highly personalized. So I actually went through a podcast he did. I went in like minute 30 and I was listening. I found something that I connected with and I gave him a genuine compliment and that shows I wasn't just some random guy just trying to land him as a client or show.

Sketching a Unique Approach

I was actually putting an effort and I was actually listening to his stuff and that stands out when you put in that level of effort and personalization. So that's why I started with as a pattern interrupt and then it got straight to the point. I was like, you know, I'm a Twitter ghost writer. I recently got these results for Dan Coe, social proof and would love to do the same for you. And then I just made it easy for him to say yes. I said I wrote ten tweets for you free of charge. I know they'll get great engagement if they don't. I'll pay dollar 50. So again thats like a pattern interrupt too. I was putting my balls on the line.

Final Results and Reactions

I'm so confident ill get you results. Ill pay you if they dont get results and this is free. I just made it easy for him to say yes and he said yes. I wrote a thread for him that went fucking viral and he blew his mind. And then, you know, we started working together a little bit. So if you just put in high effort with your DM's, you'll immediately stand out. But yeah, just send like a shit ton of DM's, create a shit ton of content, create an offer that people care about, do market research, all that stuff. Like really? Like that's going to get you 80% there, to be honest.

Community Building and Engagement

I know it's kind of a brief overview, but, you know, we're on a Twitter space so I can't go into crazy detail, but I. Yeah, I hope that was useful. Sick. Yeah, that makes total sense. I've. I've got to go. My family's waiting for me. Yeah, inside. But thanks for tuning in, everyone. I'll add a last little point here that I think everyone should join. Full stack creator. That's just me. But I'm a little biased because back when I was a college teacher, I'll tell you as an actual story here.

Inspirational Story of Growth

My boss came to me one day and he says, look, I really love that you work here and you're like one of my favorite employees that we have, but you are so much better than this company and you need to start a side hustle and you need to leave like, you will never get paid your worth working at a company like this. So as much as I don't want you to leave like you have to, and I just didn't know how. I was like, I don't want to go back to school. For ten years, I looked at all these other jobs and like, there was nothing. So I just ended up writing on Twitter because of a friend of ours that said, write on Twitter and it'll change your life.

Seizing Opportunities

And Dak was hiring someone at his agency and I was just like, oh, hey, like, do you need a writer? But I was away on vacation, so I said, I hit him back a couple of weeks later and he already hired someone, but he responds and just goes, hey, do you want me to coach you? And this is before he did any ghost writing coaching type of stuff. Like, there was no growth ghost, there's no full stack. I was like, I don't know, like, I think you're going to scam me, to be honest. I paid for so many coaches and stuff and everyone didn't really deliver.

The Value of Mentorship

Dak was the first person I ever paid for coaching that actually got me results and changed my life. I love this guy so much because he's the one person that I've met that exuberates the philosophy that one person power to change your life. It just takes somebody who cares, someone who's done the thing, and I just don't know anyone else better than that than Dakota. So if you guys are like, on the fence on full stack, I would just be like, just fucking sign up it, dude. It changed my life. It's changed so many other people's lives. This man is undeniable proof.

Evident Support and Value

It's not just like a course where you're just a number and then you're not going to get any personalized help. Like, Dak actually shows up. And that's why he has the most consistent testimonials of anybody across Twitter. So for the price tag, I think it's just an absolute no brainer and I think everyone should join full stack. So that's my two cent. Thank you, brother. I appreciate it. Thanks for having me. This is fun. Yeah, thanks for coming on, man. I'll, I'll let you get back to your fam.

Encouragement for Action

but yeah, you heard them by my. Thank you. Thank you, master. Thank you. Bye. My or you're all going to live miserable lives and just regret it for the rest of your lives. And I'm just kidding. But yeah, if you guys are interested, go ahead, click the link in the bio. And yeah, I have an early bird discount for anyone that signs up $100 off. Also got like seven bonuses, little secret bonuses when you sign up. So yeah, if you want to check it out, link is in bio and all that stuff.

Final Remarks and Invitation

But thank you, talon. Thanks for coming on, man. Hell, yeah. Appreciate you, man. Appreciate you, everyone. Peace. I'll answer maybe one or two more questions. Noah, I saw you had your hand up there, brother. Hey, everyone. Thanks for letting me on. I hope that you can hear me all right. Yes, sir. This kind of relates to something that's been spoken about a lot already, but do you have any good advice for getting in touch with bigger accounts?

Navigating Bigger Accounts

I find as a pretty small account, a lot of accounts that are bigger than mine, they don't tend to get back in contact, you know, and I said what you said about making messages more personalized, but do you have anything else that you might give us advice? Yeah, I mean, like, how big are you? How big. What are big accounts? Do you give some examples of size? Well, I'm on about 300 at the moment, and I've been reaching out to a lot of accounts that probably two k and above, but I just don't really seem to get any responses, even though I'd say I make my messages pretty personal and things like that.

Strategies for Effective Outreach

Are you, like, what's the goal with the messages there? Just, like, networking. Are you trying to get them with clients? A bit of both, but mainly clients, yeah. Okay. So, I mean, one thing, I don't know, like, the specifics of the messages, but I mean, one thing with people is when they get a dm, they usually check the profile right away to see if they want to respond. If they feel like they're going to get sold to or they feel like it's not relevant to them, then they're not going to reply.

Building Connections and Friendships

Typically. One thing I would do, dude, is just don't even try to sell people at the start of, unless, you know, like, they're perfectly aligned for that, for your offer. but one thing I would do is just, like, make friends with people and really just, like, hop on calls. Just to fucking hop on calls. Don't even try to sell them anything. And you'd be amazed, like, how many opportunities come from your network over time. Like, there's a saying I like, is, build the well before you're thirsty.

The Importance of Status

And I think it's so true when it comes to social media, is if you're just making friends with people and over time, you're just going to have this crazy network of opportunities coming your way. But, yeah, with, I mean, if you're trying to land clients, dude, I mean, it's a numbers game at the end of the day, I don't know how many you're sending, but really, like, if you're a smaller account. It's also a status thing too. If you have more followers, then people are going to likely respond to you more.

Elevating Your Presence

But if you have lower followers then it's like you have less status. As fucking crazy as it is, this is all a status game really. At the end of the day it's like how can I signal that I'm high status? And followers is a metric for that. Showing social proof, showing results, stuff like that can show status. Also seeing how many mutual follows somebody has, you know, if that's something people don't think about too.

Creating Recognition

If I see 100 people that I follow this person, I'm way more likely to respond to them because I know, oh, you know, they're in my social circle, but if I see they got no mutual followers or very few, I'm way less likely to respond. And it's just status. At the end of the day, it's social proof, right? It's like the amount of reviews or endorsements you have. So if I see a bunch of people I know endorse this person, it's like, okay, you know, they're probably cool.

Building Rapport

And so what I would focus on, dude, is become a reply guy. At the start, I know it's shitty, I know nobody wants to do it, but at the start you really got to build your network and get people following you, especially notable accounts or bigger accounts. That means leaving genuine replies on people's comments, stuff like that, and just building your network over time. Then also start replying to the people you're trying to reach out to in the comments before you actually dm them.

Creating Opportunities for Recognition

Because then you're going to build up familiarity and then make, oh, it's that guy that I see in the comments all the time. And it's a lot easier for them to respond when they recognize you. And so I would start make a list of 100 people you want to connect with. Start making it a priority to comment on say 20 people on those lists a day, as do that every day. And you're going to build familiarity over time.

Building Familiarity and Growing Followers

You're also going to grow your follower account. You're also going to just be recognized more within the community and then you're going to essentially build your status and get more responses when you do reach out to people. That makes sense. Yeah, it does. Thank you, man, I appreciate that. Of course. And yeah, guys, if you want to connect with Noah, hit him up. He's looking to DMDH. but like that's something you should all like.

Networking Importance

Everyone's in here. You know, you're all interested in either writing or Twitter or business. It's like you guys should be reaching out to each other in here. Like, you can see everyone in the chat here. You know, if someone looks interesting, just fucking reach out. You know, you actually be the person that sparks the conversation because every, you know, the funny thing is everyone's waiting for the other person to make the move, whether it's dating, whether it's business, whether it's, you know, whatever.

Proactivity in Conversations

And if you just become, you make it a habit to become the person to, you know, introduce yourself first or reach out in the DM first or whatever, you'll be amazed at how many opportunities you guys are going to get. Ben King. Is that the interstellar? Is that when he crap? Yeah, it is the interstellar, but yeah, actually I wanted to bring up a question about sort of like the profile picture. Like, I feel like my profile picture just like, no, isn't really it.

Profile Picture Tips

You know, I need something a little bit better. I don't know how you kind of did yours. I wonder what kind of tips you have for that. Yeah, so this is an overlooked one, but when you have a profile picture, I'm not saying this is like the law, but like, when you have a profile picture, that's nicely done, it's clean, headshot, stands out. You know, you can tell who's a creator and who's not. So if I'm scrolling through the comments and I see someone, it's fucking crazy.

The Impact of Quality Profile Pictures

If I see someone with a nice photo of them and they're in my comments, I'm like, oh, you know, I can tell this person's taking social media seriously. I'll usually check out their profile if they leave an interesting comment and like, oh, like, I had this recently with Instagram. Like, oh, this guy's got like a dope profile photo. It's like really aesthetic. And I clicked on his profile. I liked his content, so I just gave him a follow, just randomly.

Recognizing Good Profile Design

and it's the same thing with any social media. Like, if you guys were to scroll through the list of people listening right now, you know, I can spot a few profiles that stand out. So, you know, Christian, he's got a good one. I think the lighting could better for christians. doctor ashish. Doctor ashish has got a cool one that stands out. Michael with the black and white one. I think, it's a good headshot, but I think the positioning could be a bit better where it's more like forward facing, better lighting.

Highlighting Standout Profiles

Huthifa, he's got a great one. It's just like those stand out and that's what's going to get you more profile photos is when you, it's such a little detail, but it's going to get you more profile visits. When you take the time to create a good one. It's also going to again raise your status because if you have a quality profile picture, you're going to stand out and you show, hey, I take social media a bit more seriously and it's just going to raise your status with stuff.

Mastering Lighting for Profile Pictures

So it's going to make things easier to convert. Now, when it comes to actually taking the picture, lighting is going to be everything. And you can look up YouTube tutorials, free ones, on how to set up lighting for a portrait. So what I did is with mine, literally, I just use lights. That background is just all lights. It's not even any Photoshop or anything, but you want to set up a light above you so it gives that outline. So you can see on my profile photo, it's got the light shining on top.

Achieving Ideal Lighting and Background

So that really creates an outline on your head and stands out. You want to put. I don't want to overcomplicate this. Just look up YouTube tutorials on how to create a good portrait lighting. But the main thing is get a softbox. I wish I could show you guys what a softbox looks like, but it just makes the light less harsh on your face and it really just makes it look a lot more aesthetic. But yeah, just look up any lighting tutorials on YouTube, you'll find a lot of good ones.

Camera Choices and Backgrounds

And then when it comes to the camera, I mean, if you have an iPhone or really like any up to date phone, you can take some really nice pictures. I have a DSLR camera, really fancy one, but in this camera is like $6,000 with the lens and the thing, you don't need that, you can just take it with the iPhone, it's really good. And if you can have a solid background because it's going to emphasize your face more and you're going to stand out.

Prioritizing Focus in Profile Pictures

So with yours, you got some stuff in the background and it's kind of distracting. You know, it takes away from your face and you don't stand out as much. And so on the timeline you want to stand out, you want to be bold because that's what's going to get attention. If you get more attention, then you get more profile clicks, you get more followers and people on your offer. So you want to have a solid background, so typically, or a blurry background, so you just pop.

Positioning for Impact

And then with the positioning, I think it's best to have a headshot because if you have a full body shot, it's going to be harder to recognize your face. So what I would do is, you know, look at. Noah's got a good one. Emmanuel Christian Elitesa, you know, a lot of people have great positioning here. So I think, you know, from the chest up or the neck up, just have your full face in focus and it's going to stand out and you can see your beautiful face.

Final Considerations for Quality Images

But, yeah, main thing is quality lighting, positioning, and then you're off to the races. All right, great. Thank you, Dakota. Got you, my brother. Cool. Well, I think we're gonna end it there. I gotta hop on a call with Dan and Joey for their cortex stuff pretty soon here, but yeah. If you guys are interested in joining a community of other creators, other people looking to build their business with social media, I launched full stack creator recently.

Community and Discounts

Hundred dollar discount for the next two days. Feel free to join. If not, no worries. I just hate you. Don't ever speak to me. But no, I'm really trying to cultivate a community of creators that are actually trying to build a business, not trying to just go fucking viral. And it's what I wish I had when I started out. But with that being said, I hope you guys have a kick ass day, night, evening and much love.

Sending Good Wishes

And I wish you peace and prosperity. So thanks for listening. Appreciate you guys and have a good day.