IP is Dead ️- Not Financial Advice

Space Summary

The Twitter Space IP is Dead ️- Not Financial Advice hosted by nftnow. The Twitter Space 'IP is Dead ??- Not Financial Advice' delved into the future of onchain media, emphasizing the significance of community engagement, innovation, and decentralized platforms. Participants highlighted the risks associated with offering financial advice online and stressed the importance of building trust and credibility. Legal awareness, user privacy, and collaboration emerged as key themes in the discussion, underlining the dynamic nature of the onchain media landscape and the essential role of innovation in driving progress.

For more spaces, visit the Innovation page.

Questions

Q: How important is community involvement for onchain media projects?
A: Community engagement plays a vital role in driving success and sustainability for onchain media initiatives.

Q: What are the benefits of decentralized platforms for content creators?
A: Decentralized platforms offer increased security and independence, empowering creators in the digital landscape.

Q: Why should caution be exercised when sharing financial opinions online?
A: Sharing financial advice online without proper expertise can lead to misleading information and potential risks for followers.

Q: How can creators navigate legal implications in onchain media?
A: Creators should stay informed about legal aspects and regulations to operate within the boundaries of the law.

Q: Why is trust essential for onchain media projects?
A: Establishing trust and credibility are foundational for building long-lasting relationships and maintaining audience loyalty.

Q: What role does innovation play in the onchain media landscape?
A: Innovation drives progress in onchain media, leading to new opportunities, creative solutions, and industry advancements.

Highlights

Time: 03:15:22
Community Engagement in Onchain Media Exploring the significance of community involvement in the success of onchain media endeavors.

Time: 04:20:11
Decentralization for Content Creators Understanding the advantages of decentralized platforms for creators in the digital space.

Time: 05:30:45
Navigating Financial Discussions Online Discussing the risks and considerations associated with sharing financial advice in online forums.

Key Takeaways

• Community involvement is crucial for the success of onchain media projects.
• Decentralized platforms offer enhanced security and autonomy for content creators.
• Caution should be exercised when sharing financial opinions in online spaces.
• Innovation and adaptability are key drivers for progress in the onchain media landscape.
• Collaboration and networking within the community can lead to new opportunities and growth.
• Exploring diverse perspectives can spark creative solutions and foster a vibrant ecosystem.
• Staying informed about legal implications and regulations is essential for creators in onchain media.
• Engaging with platforms that prioritize user privacy and data security is essential.
• Building trust and credibility is fundamental for the sustainability of onchain media projects.
• Understanding the risks associated with financial discussions in public forums is critical for participants.

Behind the Mic

Seeking Change and Connection

But I don't want to turn away no more. This is how you can't ignore it. I'm ready to break down the door. Settle, can't, let's go away. Smile on your face I don't want maybe cause they leave me where you're from me so don't be. Anything more.

Love and Recognition

What do you have in store? Type of girl? This is the only girl that I love and adore. This is the type of love that she can't ignore. Say hey, coming my way. She went around saying whatever she want to say? Hold her, I don't want to do this every day. Hold up that I love her. Thinking it's a game. Oh not the uncomfortable, never want to make it for one dimensional? Don't you give me fuck now one and yes I don't want maybe cause they leave me where you found me. Don't leave.

Waking Up and Aging

Anything more. When I wake up, I can't even. Stay up I slept through the day up. I'm not getting younger but when I'm. Older I'll be so much stronger. I'll stay up for longer. Leave me at our time. Caught a bite baby, are you coming for the ride? I just wanna look into your eyes. I just wanna sing for the night. Can we take a drive? Maybe we can do the moral vibe. Keep this life by the light, man, this must be the light when I. Go to sleep, I can't even fall asleep something's gotta hold on me, feel it sticking over me.

Innovation and Opportunity

I'll be moving onward I just got. A drunk touch. I do want to. Hold you all down maybe we can take a drive, maybe we can support. Hypnotized. That'S something I wanna show you meet me at our spot they can't find us there. Leave me at a spot that's something I wanna show you meet me at a spot they can't find a stare caught a lie, baby, are you waiting for the ride? I just wanna look into your eyes. I just wanna stay for the night. When we take a drive maybe we. Can get the morrow. Hypersonic man, this must be the light.

Introduction to the Show

All right. Welcome, web three innovators you're listening to, not financial advice. The IP is dead edition, the show about building and trading IP and web three nfts, ordinals and everything in between. But we don't want to hear music while I'm saying this, so let's go ahead and kill that. Sorry, what were you saying? No. Is that your Emmy winning music? So sorry to burst the bubble, but. I didn't win an Emmy for engineering, thank God. I'm flame, space talker, Alpha chaser, content producer and Emmy winning creative. And I'm here with my co host Bell, the founder of Mini Whales and NFT Girl and host of the if you know show Dave Kevo and Troy Kalak, co founders of Ordinauts and experienced entertainment executives Starlordy aka Henry, CEO of Oni Force, a bitcoin, ordinals and ethereum IP project that is crushing it with fantastic art and stories.

Informative Sessions Ahead

Ip Nerd, the guy whose name says it all, essayist and ip thought leader. We host this show every Tuesday night at 06:30 p.m. eastern with a panel of awesome people from all areas of web three to bring you the biggest new ideas in the space, hoping you stay ahead of the game and spend your time, energy and money on things that matter. Tonight we're going to spread good vibes and we're going to have scintillating discussion about the thing that no one asked us to talk about, no one wanted us to talk about, but we're going to talk about it anyways. IP we believe IP rode the hype cycle in the last bull market, failing to deliver on its promises, but that this is a normal part of growth.

The Builders' Promise

The builders who haven't given up are going to pull us out of the trough of disillusionment and take us to the promised land. And we're packing our bags now. This show is brought to you by NFT now and Pizza ninjas. NFT now is the leading web three media publication focused on NFT news, curation and analysis. They're on a mission to empower the creators of culture and take nfts from niche to mainstream. Pizza Ninjas is a clean and juicy bitcoin ordinals PFP with full IP rights and a secret menu that unlocks functionality like custom stickers, animations and a super Nintendo emulator on Bitcoin.

Engagement and Community Events

Pizza Ninjas has been featured in Sotheby's decrypt, Coindesk, the block, and for its innovation on bitcoin and host banger events like the NYC pizza bus tour, Hong Kong yacht party ordinals, Lisbon ordinals night, Nashville, and even more. Things going down in Asia right now that I can't even think of the names because there's just so much. I'm excited to be here and I'm glad you're all here with me. I pinned the tweet letting everyone know we're live, so please take a second to retweet like and give us some love for the algorithms comment if you are so inclined. If at any time during the show you have questions or thoughts, you can request to speak and join us up on the stage.

Community Guidelines

Just don't be a jabroni and say dumb crap or we'll kick you off. Please do so from your personal account, not a company account. And if you've never spoken on a Twitter space before, make today the day. Go outside your comfort zone. Shoot your shot. We welcome you to come up and share Alpha with us, and nothing would make us happier than for you to belly flop and say the most cringe thing ever, within reason. We love that cringe. And no shilling. If it's your first time on our show, that's not cool. But for our regulars, it's not shilling, it's just Alpha.

Market Report

With that, let's turn it over to ken 100 for today's market report hey. Thank you flames, and congratulations on that Emmy. Hello everyone. Time for the market report. These are today's top marketplaces by volume. Opensea is the number one NFC marketplace with 31% market share and $24 million in seven day volume. Magic Eden comes in second place with 21% market share and $16 million in seven day volume.

Marketplace Rankings

Blur came in third place with 19% market share and $15 million in seven day volume. In fourth place is cryptopunks marketplace with over $8 million in the last seven days. Todays top collection by volume are cryptopunks with over $580,000 in 24 hours, followed by Pudget penguins with over $550,000 in 24 hours. And in third place is Nodemonx with over $370,000 in the last 24 hours. Let's move on to ip and crypto headlines.

Trademark Updates

The North Face filed a trademark suit against Savvy Commerce LLC, claiming that it will be damaged by the registration of the northeast and their logo. NCAA filed a trademark suit against Dan Krizwiki, claiming that it will be damaged by the registration of bracketball. TikTok filed a trademark suit against Simcure LLC, claiming that it will be damaged by the registration of Doctok podcast Japan's largest electric company, Tokyo Electric Power will use renewable energy to mine bitcoin. Mastercard launches crypto debit card in Europe, allowing users to spend from self custodial wallets at 100 million merchants.

Banking Advancements in Crypto

Switzerland's fourth largest bank, Zurich Kitano bank, launches bitcoin and Ethereum trading. BYC announces winning design for upcoming ape card in collaboration with BMW PayPal Venmo add support for ENS when sending crypto vfriends, partners with wonder, with limited edition stickers in each belly's meal. Another zombie cryptopunk sold for more than $1 million. That's about all. Back to you, flames.

Reflections on Market News

Thank you, Ken. Before we move on, Ken, I'm just curious, any specific thoughts on any of that news that you presented? Anything that caught your eye, anything that stood out, anything you thought was interesting? All of it is interesting. Fair enough. All right, tonight we have an excellent show. We have bless. We have Elmo saves.

Artistic Innovations and Creativity

Sabes. I don't know. We've got Elmo, and we've got vegan bot from Irl Alpha here. It's going to be an incredible show, and before we get it started, I just want to check in with our co hosts. Bell, Troy, Dave, Starloady. How's everybody going? I'm good. Very good, man. It's 130 degrees here in LA, and Ken's market report sounds like the weather report here, too.

Excitement and Conversations

Pretty volatile, but I'm excited to talk to these fellas. You know, they're more than fellas. They're good fellas. They're gangsters. Gangsters on the blockchain. But that's enough for me. But I'll let other people talk. Thanks, Troy. Belle, how's everything going? What's up? I'm glad that you guys. I don't think. I don't think we have, like, congratulated.

Recognition and Applause

I don't think we've made him a big deal enough, in my opinion. Our freaking co host of NFA that we've been doing this forever, won an Emmy this weekend. Hello. Can we get an applause? Can we get some thumbs up? Can we get some hearts? Can we get something? That is such a huge accomplishment. Thank you, thank you.

Pride in Achievement

I personally told my friends and families, you know, that, like, yo, I'm hosting a show with a dude who freaking won an Emmy. Thank you very much. So, Flame, it's good to have you, man. That's what's up. Appreciate it. Thank you for that. Yeah, it was a wild experience. Did not expect that at all.

Celebrating Family Moments

Probably the best part was that my wife and daughter were there. Oh. And somebody even managed to capture video of her cheering me on the background, you could hear saying, that's my dad, while we were up on stage. And, yeah, heart still completely melted. We should close the space. I'm about to cry.

The Journey and Recognition

So, guys, he was nominated six times already, man. This guy, you know, so, like, you got to, like, you know, you try to get one of those awards each, you know? I don't think anybody's doing this stuff for the awards, but it's good to get noticed and stuff like that. So congratulations, flame man. I was very happy for you, bro, much.

Bringing Enjoyment to Their Work

Congratulations. The best part of all of this. Yeah, no, it's amazing. The best part of all of this is that not only have you rejoined our show after, like, a week, you know, getting prepared for the Emmys, but you have rejoined our show on, like, a radio station from the fifties. I mean, this is amazing.

Admiration for the Work

Your voice today sounds dope as hell. Yeah, you got. Yeah. You need some butter on that mic. I'm just kidding. Sound great, man. You can't dissing heavy winner, you know? Right. Two days after he won. Sorry, man. I'm a little loose at the.

Memorable Experiences with the Awards

Little loose at the mouth, but very happy for you, buddy. It's cool, man. It's got some sharp, pointy ends on it, so be careful. You see me in person, I might poke you with it. Actually, I won't. I don't want any nicks, ding scratches, or anything on this. I'm not traveling with it.

Reflecting on Achievements

It's staying at home, and it was a pain in the ass to get home, too, so I'm just glad I got home in one piece and that I got to share this moment with a bunch of other really cool people. There were 28 of us on my team. It was really nuts to see that many of us all on the stage, and I even asked the lady.

Observations from the Experience

So we all. After we won and our supervising editor gave the acceptance speech, they walk us backstage, and they take us to the room where we all get to individually sign off for our Emmys and pick them up and go on about our business. And it was wild because there was, like, 28 of these things sitting on a table.

Surreal Moments at the Ceremony

It was nuts. And we're waiting in line, and I asked one of the ladies that was working the room, like, aren't you glad that. Do you hope that there aren't any other big groups like this coming through? And she's like, yeah, not anytime soon. It was a trip. That being said, I mean, I might as well, since I'm on my.

The Performance Art Piece

Since I'm on my victory lap, I'm just gonna do something super crunch here. This dude is on fire. This dude. So, for anybody listening, you know, like we said in the intro, we encourage you to come up on stage and be cringe, but. But just know that you're not alone. We're happy to lead the charge.

Creativity and Innovation

I am. Anyway, with that being said, we have some amazing, amazing guests tonight. We have bless hot off of his crazy ass art experience where he hold up for seven days straight, only drank water, wore his badass boots, and just created art every day for 16 hours a day. Can't wait to get into that and talk to you about that.

Celebrate Digital Innovation

And Elmo, of course, supporting the whole way with this incredible project, Orange cube. Arthem also just an amazing human being and champion of all things digital art, especially ordinals. And we've also got Beegan here tonight who, if you're not familiar, get familiar. Irl Alpha is one of the best shows in the space and definitely one that I aspire to actually attend in person one of these days.

Engagement with Guests

I wish I could have gone last week, but it just was not in the cards. So welcome, everybody. We'll go ahead and get started with blessed and Elmo. I had a chance to talk to bless on another space last week, so I want to give everybody the opportunity to ask whatever questions they feel are pertinent. But right now, I just want to ask you bless.

Emotions and Creative Freedom

How you feeling, man, after all this? Like, how's it been since the dust has settled? Yo, man, first I want to say congrats, man. That's pretty sick. I heard it earlier on his face. Was it, like, based on your team that does editing? Like, you were like, you guys are like, editors and stuff? Yeah, totally.

Recognition and Achievements

I work on a show that got nominated, and our whole team was able to submit because it was on our show. We all kind of touch everything, and over time, they worked it so that you used to not be able to all go as a team, but over time, they were able to change the rules and make that possible for us, which is cool because not every show is the same.

Fairness in Competition

And so they made the rules reflect that, and that's why it's been possible for us to do that for the last however many times we've gotten to go. And then they also made it a little more fair again this year, which I thought maybe we might have a shot because RuPaul got their voting block broken up, which basically means that only our peers could vote on these categories versus everybody that works on the show.

Strong Recognition

So that made everything a lot more fair. So I think we had. I think we had a better shot this year because of that. Not that I didn't want, you know, no shade against RuPaul, but they won, like, they won, like, six or seven times already. So it was nice for us to get it. And the show that I work on was the first show.

Milestones in Entertainment

It's a Mark Burnett show, and it's the first Mark Burnett show to everyone for editing, which is insane because, you know, we're coming. We come after shows like, you know, survivor and the Apprentice and all this other stuff that. It just blows my mind to this day that those guys didn't win because they basically created reality tv, you know, like, the competition stuff.

Positive Pursuits

So it was really cool. We felt like it was a win for them, too. So. Thanks, man. I appreciate it. Yeah, it was wild. How are you doing? Oh, well, my bad. I was like, damn. I wonder more. Can I ask you one more question? So you got one specifically for editing, like the.

The Technical Side of Awards

Like. Like the cuts and everything? Like. What kind of. What do you. What do you think set you guys apart from everybody else? I mean, it's a good question. You know, the voice is the show that I work on, and it's definitely different than some of the other stuff were up against.

Comparative Analysis of Competitions

Like, were up against amazing race. We were up against top chef. We were also up against RuPaul's drag race and queer eye. And historically, we have lost to both of those shows repeatedly. And back in the day, when Amazing Race was a newer show, it was constantly sweeping the ebonys, and I think part of that had to do with the fact that it was a Jerry Buckheimer show, so it was being produced by people who were respected as scripted professionals, and a lot of people think that gave them a leg up, whereas I think maybe there was some resentment towards Martin Burnett for ushering in, for being one of the main creators that ushered in reality tv, which was always sort of looked at as the bastard stepchild of entertainment for a very long time.

Recognition and Teamwork

But I don't know. I've been working on the show for a long time. I know that a lot of people put a lot of blood, sweat, and tears into it, and it's a really positive show. We never throw anybody under the bus. We never go out of our way to make anybody look bad. Everybody's always, you know, portrayed in a perspective, in a respectful way.

Personal vs. Professional Interests

And, you know, it's funny because it's not, you know, the kind of stuff that I watch in my free time. A lot of it's scripted, and a lot of it's really challenging content. You know, I watch a lot of crazy stuff. So it's funny to win, to be part of a team that won an award for such a family friendly material, but at the same time, it's like, if you're gonna work in reality, it's nice to get to work on something like that.

Personal Experiences and Reflections

Like, you know, you get to feel good about it at the end of the day. Yeah. And it is something that's, like, I think, documenting and filming something that's not scripted script, you know, it's, like, kind of interesting, you know, like that you're able to put it together. Like growing up skating, you know, you go out on a street, and then you shoot as much video as you can.

Creative Expression and Artistic Processes

You shoot as much content as you can. You're just, you're, like, doing your tricks. You know, that's something that you're planning, but, like, you never know what's going to happen at the skate spot or somewhere else. And, and putting it together is, like the art form in itself, you know? So there. That sounds cool.

Conversations on Art

You know, it's very, like the was used to the voice super wholesome, you know, like, so I might, you guys won, and it's good to, you know, talk to Emmy award winning person next to me, but, yeah. Thanks, Mandy. Appreciate the kind words. And, you know, it's awesome to speak to somebody who cares so much about art and is constantly, you know, such a staunch advocate for, especially for artists in the space, you know, especially on bitcoin and, you know, everybody, I know you were sequestered, and I know you probably heard a lot about it since then.

Community Support During Seclusion

You know, Elmo was giving us a lot of updates while you're in that room about how you were doing, but you didn't really know how were all receiving the situation and how people were taking it in. And it was really cool to have these discussions, you know, about, oh, like, how's he doing? You know, like, oh, well, this has been happening, and he's been doing this and he's been great.

Collective Experience of Observing Creativity

But, like, for you to not know any of that, you know, was kind of wild for, I think, a lot of us to know that, like, you were completely, like, sealed off and just in your creative zone and doing all this stuff and, you know, everybody's, like, talking about it, wondering about it, but it was like, everybody was, like, buzzing about it the whole week. It was really cool.

Emotional Connection and Response

It was an experience for all of us, too. I think the space really needed something like that to engage with because we're in a situation that's very topsy turvy. A lot of ups and downs, some excitement, some disillusionment, a whole spectrum of emotions and situations. It was really fun to just set all that aside and just watch you do your thing, you know, and watch you do your thing for the sake of doing it.

Reflection and Objective of the Challenge

How was it for you, though? Like, you know, how did it feel to be in there and just have that freedom that I. And that isolation to just create? No, there's a lot of emotions that happen in those seven days. You know, like, some. Some of them, for example, the first day, you know, that idea of no one knowing or not knowing that if anybody was watching.

Creative Thoughts and Feelings

And me just, like, kind of hitting, like, it started to hit, like, in the middle of the night, I'm like, wow. Like, I'm sitting here and I am sculpting for seven days straight. It's day one. I gotta do this because it was towards the night. I already started getting a feel of, like, what I was doing.

Solitude and Loneliness in Creation

I'm like, yo, I'm doing this for seven days. And I'm like, yo, I'm not gonna talk to anybody for seven days. And then it started feeling really lonely. And I think that first night is when I think one of the only times I cried. I think I cried, like, twice. You know, I'm be real, like, men cry.

The Depths of Emotion

And I felt very lonely and I, you know, you can't see it because I was in my headset, thankfully, but it just felt very lonely, very awake from the world. And. And then after, like, two or three days, I started getting adjusted to the idea that this is my life now.

Creative Adjustments and Goals

And I was like, okay, I gotta just power through. And so a lot of thoughts came into my head when I was doing it. Even, even the start, right? So pretty much the whole idea, like, started off because a lot of artists always get told, yo, what's the utility of this was, you know, how can, like, why do I buy this artwork, this and that?

Expectations and Responsibilities

And that was, like, the main, you know, answer to all this. It's like, well, I'm gonna show people because I got those questions. I've never thought I was gonna get those questions, but I put out a collection, little addition, actually, of eleven. And once people bought it, they started asking me like, yo, man, what's it, what's next?

Expectations in the Art World

What's going on next? And it's just like, bro, it's such a sad feeling when people start expecting a bunch of, you know, as much as, like, people think it's normal in the space when you create a piece of artwork, usually it's like, in the traditional world, no one asks you what's next. They appreciate the piece of artwork, you know, so I.

Art and Artist Struggles

I was like, man, there's no. This is a feeling a lot of artists are feeling, and it sucks. And I need to do something to show people how. How much it drives artists crazy. And I felt like locking myself in a room for seven days straight and making sure no one can tell me anything, what to do.

Self-imposed Challenges

I had a lot of people even tell me, like, yo, what if you do this? Like, make it more dramatic and gas it up? And, you know, I was, no, I'm sitting here for seven days straight. I'm gonna sit here for seven days, train, and just sculpt, you know, and. And make artwork.

Authenticity in Creation

And if nothing happens, that's super exciting. Well, that's it, you know, like, I'm not gonna fake anything. And I. I went through them all the way. You know, it worked out. And so, yeah, there's a lot of emotions going through my head in the middle of seven days.

Community Engagement

And I'm glad, you know, people tuned in. Even if you tune in for, like, a minute, ten minutes, five minutes, like some people said they tuned in for, like, every morning. They checked up on me, which is kind of, you know, nice. And I really. I really thought I was gonna be, like, the beginning was that people were gonna be interested in at the very end.

Interest in the Creative Process

And so I. I'm glad some people were, like, interested enough to see what was going on. And in the timing of it, too, was something I wanna bring up. It's like the timing of something. I think a lot of artists and a lot of people who are creating, you know, to me, like, I create.

Maintaining Artistic Integrity

I don't wanna stop creating, even if they're the numbers going down. The bear, the bear market, quote unquote, hitting hard. Like, I create. Like, I don't want to stop creating. So I'm. I was like, I'm going to create something. I don't necessarily have to inscribe or, like, mint it.

Navigating the Market

I am going to inscribe as soon as I can, but I don't have to mint it and put out and, like, do a whole drop. Like, yo, this is it. A lot of times, people think they have to, like, do a. Do a drop and mint something and try to sell out and. And do that right away.

Creating for the Love of Art

Sometimes it's good to just create and for the sake of creating. So I. I think this is, like, one of those pieces where, yeah, eventually there's gonna be some artwork attached to it that I've created during the seven days, but for now, it's just, you guys got to enjoy something for the sake of enjoying it.

Sustained Engagement

You know, I didn't. I didn't ask anything of anybody. I just kind of. It's funny because at one point I was genuinely thinking of just turning off the stream one day randomly in a random warehouse and without any help at all, just like, I'm just gonna turn on this, not even telling anybody, just gonna do it and just see what happens.

Health and Support Systems

But I'm glad I did it the way I did because Elmo is definitely a big help or the orange cube team definitely helped me a lot. There's a lot of like, little nuances I didn't think of. I'm like, oh, fuck, man, with the water and this other stuff, like certain things that they really came through and then the stream itself, like, shutting off like that's something I, I was like, fuck, man, whatever, the stream shuts.

Community Support and Collaboration

I mean, they've powered through all those issues and they really helped me accomplish these seven days. So, yeah, these seven days were definitely an experience and I'm glad people still care about it. No, that's really cool that you did that, and that's an understatement.

Creative Processes and Artistic Freedom

But, you know, the art that you created was based on existing ip, some of your favorite IP that you really resonated with. Why did you make that choice? So I think I, around the time that I was creating some sculptures, I was in my headset and I saw a lot of artists do.

Inspirations and Interpretations

This is around steamboat Willys free being free from the Disney IP. It was steamboat, like Mickey. It was one of the original Mickeys. And so I was like, I saw artists doing their interpretation of it and I started thinking about some of my favorite artists.

Art That Resounds

I'm like, bro, they have some, they include some really cool references to things. They like, some, you know, Batman and like other, like Andy Warhol references. A lot of people, Keith haring sometimes, you know, like just different things that I'm like, oh, shit, man.

Artistic Exploration

Like, I kind of want to do my interpretation of these, of this thing that a lot of people are making a, which is like, you know, it's usually I stay away from things like that, but it's just, you know, I kind of felt like in the moment I was like, it's something that I wanted to do to really just push myself to see because I always create, like, original stuff.

Recognition of Influences

So this was something I wanted to do to like, see if I can push it and actually create something that's recognizable so in my own art style. So I started off with Mickey. Then if you look through my wallet or my parent child something, I have a signature that I use to sign in, like my artwork.

Embracing Signature Styles

Now, like a inscription that I just use it as, like, the quote unquote signature. There you see? You'll see six other ips in there, or sculptures, but I'm thinking about the space out of. Yeah, you'll see six other ones. They're all from, like, other ips.

Documenting the Journey

They're all from other video games or other, like, movies or different things. And I think. I think there's something kind of interesting when it comes to, like, an artist creating their own version of something they love, you know?

Connecting Through Characters

And so I started thinking about bitcoin as, like, a way to store information. Like, when I think ZK said something like, what happens if 100 years from now or 201,000 years from now, an alien finds a node, and then they look through the bitcoin nodes and they see, like, what the was on there.

Cultural Preservation

And I think one of the things I wanted to do as, like, not just for me, but for all the people around me and the people of this century is to document our characters that we love. And to me, like, talking to someone about a show that I love and they love is such a good, cool connection, because I can say, like, oh, man, have you seen that samurai Jack back in the day?

Exploring Shared Connections

I'm like, oh, courage, the cowardly dog Simpsons, or anything like that. Like, you, when you connect with someone on that level and you're able to just, like, discuss something you guys both love, it's just like a really happy feeling, you know? So when I think during the stream was like, a really cool, like, moment for people when they would see their favorite ones, because I looked, after I got out, I would check out, I checked out my DM's and the screenshots, and I saw people screenshotting some of their favorite characters that I sculpted.

Personal and Collective Experience

And they dm me, I was like, there's no way. And to me, it's like, some of these characters are very personal to me, but I also made some that I know are personal to other people outside of my realm. Because I see this project, what I created, as more than just me.

Cultural Documentation and Legacy

It's like, it's documenting the people around, like, the characters that have iconic ips from this century, you know? And to me, it's like, I know the show's called IP is dead, but I think it's such a good, it's such a powerful thing to have something that's that recognizable that I can create a low poly version of it that fits on bitcoin and people can still recognize it.

Power of Recognition in Art

And I think that's such a powerful thing. And I've always admired people that created things like that. You know, like, there's so many. So many silhouettes of. I don't know if you guys discuss silhouettes or stuff, but, yeah, there's so many silhouettes that people can just see the outline of narrating you.

Artistic Recognition and Memory

They probably already knew the character of what I was creating, you know, so I think that's. That's something that's super cool. Yeah, totally. Elmo, I know you were a strong supporter of this throughout. What was your role in all this? Oh, man.

A Community Helping Hand

First of all, can you guys hear me? I'm using a. A different headset today, and I want to make sure I'm coming in clear. Okay, cool. Yeah, I mean, I had a very hands on, you know, involvement with this to the extent of, you know, I spent every single day in that room with bless. Well, not in the room, but in that warehouse with bless, as well as hype as well from the OSD.

Commitment and Responsiveness

So were watching, taking shifts, making sure that 24/7 we had eyes on to make sure that the stream went down. We were there to fix it. But then also on top of that, we wanted to make sure that if anything bad happened to bless it, were able to respond appropriately. But, yeah, between that and pretty much organizing everything the way that bless needed it to be, you know, so he could.

Collaboration in Creativity

He could comfortably create without any sort of distractions, you know, the finding of the venue, even, you know, setting up the stream and, I mean, just pretty much everything, dude, I was involved. I'm a very hands on person. Right? Like, I'm very much like, I like to have.

Personal Touch in Production

I like to pull people in that can obviously help me out with. With, you know, various aspects of work that I'm not able to take care of myself. But at the same time, if I can take care of it's like I want to do it myself because I want to make sure it's, like, done appropriately.

Attention to Detail

Right and done in a timely manner. so, yeah, I was there for pretty much all of it. only left the space, like, a couple times to, like, go grab some food. I think I left for a super chief event one time, and then I also had a day wherever I showed hype, the broad museum, which was super cool.

Cultural Experiences

I really enjoyed that because that was his first experience of a fine art museum and having a guided tour of that. So I always loved doing that with any sort of web, three collectors to kind of introduce them into the fine art world in a very hands on way is always super fun.

Reflections on the Seven-Day Experience

But, yeah, you know, I was involved extensively, for sure, and it was awesome. It was super cool to not only witness, like, bless his evolution throughout the seven days of, like, watching his artist, like, artistic evolution happen, like, you know, some of his.

The Art's Progression

One of ones that he created every single day were, you know, they started out as something that I've seen bless kind of do before, maybe like, the first one did, and then they started getting more intricate and more intense and more abstract.

Initial Concepts to Intense Creations

And, you know, I told him before he went in, he told me that he had 210 sculptures that he wanted to do, but he also wanted to do these one of ones that meant something different, that were kind of like a, you know, completely different topic than these 210 pieces that he was creating.

Freedom and Creativity

And he asked me if he should, you know, try to preemptively figure out what he should create or. Or whether you should just go off the cuff. And I told him, I was like, bro, just, you know, do whatever you're.

Artistic Guidance

You feel like doing, all right? Follow your instincts, follow your heart, and just kind of, you know, express yourself and don't be afraid to express, like, whatever you feel like expressing, in whatever way you feel like expressing. Right.

The Challenge of Creation

And so that also. That also kind of came on the heels of the fact that, like, I knew that, you know, it's not normal for people to spend seven days in augmented reality. It's not normal for people to spend seven days in total seclusion.

Unique Artistic Experiences

It's not normal for, on top of that, to deprive yourself of basic human needs, like food and sustenance. Right? So I knew that there was a possibility that this could rattle him, jar him a bit, and we could get some interesting reactions to what he was putting himself through.

Conclusions from the Experience

But I'm glad, at the end of the day, it all worked out fine. You know, when he stepped out of that space after seven days, he was. I was like, are you okay? And he was just, like, looking at me like, all crazy, like, yeah, dude, like, I'm fine.

Innovative Ideas

What are you talking about? Like, here's my next idea. You know, and man was just jazzed about going on and, like, continuing this conversation, which is awesome, right? Like, that's what we're here to do at Orange Cube.

Community Support for Growth

We're here to help artists, specifically young artists, for the most part, help develop their ip within, you know, this space. And that was one of the. Actually, I. You know, I've told this to many of you before, but I'll say it again, but bless his idea, this idea of doing the seven day performance art piece was actually what onboarded me into ordinals.

Emotional Connections and Journeys

So this was very important for me personally and to help see him, you know, see this through was very important to me and was an awesome journey. That's right. I didn't actually know the full extent.

Support Systems and Underlying Stories

And forgive me everybody, if my mic sounds weird, we're still trying to get to the bottom of it, but I imagine that there would be some sort of support staff in place and I had a feeling you were involved with that. But it's cool to get the behind the scenes story of that.

Celebrations in Art

I also have a cold, so that's not helping either. But I also think it's really cool that your work blesses in this instance. Is a celebration of same with the McMus thing, which a lot of people love and have responded to really well, is a celebration of IP.

Engagement with the Audience

I'm wondering if anybody else has any questions for you guys with relationship to that, or if they want to ask anything just about the experience itself. Belle? Yeah, yeah, I want to ask a couple of questions.

Innovation and Creativity

I think that, first of all, bless, like congratulations on, you know, being super innovative and thinking outside of the box and doing something really cool and different, et cetera. And not only that, but I feel like those kind of things, just like you said it, or just like Elmo said it, when you get out of that, you reinvigorate yourself, right?

Creative Evolution

And you have all these creative of juices flowing and all these new ideas. And I think that's really awesome. I wanted to ask you from the artist perspective, sometimes you have artists that come on the show, or maybe just artists that I've talked to, and IP is not necessarily one topic that is discussed.

Conversations on IP

Maybe it's just me, you know, not, or maybe we haven't had these many conversations on here, but from the perspective of an artist, what are maybe some challenges or what are some hurdles of how an artist initially sees IP?

Challenges in Understanding IP

And the reason I'm asking is because a lot of the conversations we have on this show, and just generally when I speak to different people, IP is generally used as a topic, as a really important structure for a lot of founders, for a lot of, you know, everyone else.

Messages on Authentic Art

Like if you were to say artists that are just focused on art and really working on themselves and their brand and their art, and then like everyone else, it's almost always everyone else outside of that I hear that is either 100% focused on IP or that uses it in a very different way than one of one artists or just founders, but of art, if you will, that are not necessarily, like, making collections, etcetera.

Rethinking the Journey

So I'm always really curious from an artistic perspective, what are some of those hurdles? And how would you then, you know, speak to fellow artists on how they can perhaps use it in a new, innovative way?

The Importance of IP

Like, why does it matter? Why is eyepiece so important for artists, and why do you think that? Sometimes that's not very clear. I hope that, I know it's a long and winded question. I hope that makes sense.

Thoughtful Reflections

Yeah, perfect. Oh, okay. So, you know what's funny? I love ib conversation. It's one of my, it's so, it's, I don't know, like, it's such a cool thing to me. Like, I've always thought very intentionally about, like, what can represent me.

Historical Context in Creation

And to me, for example, like, bro, we can go back deep. Like, who created the first recognizable ip? Like, you know, like that's such an interesting thing to me to think about, you know, because it's, you know, when someone drew a stick figure, how does stick figure go from, like, all this little line to, like, oh, this other thing that I'm going to keep drawing over and over again now.

Recognizable IP

It's something that people recognize as Mickey Mouse or people recognized it as Batman, or people recognize that as this. You know, it's like, it's so important to think about, like, kind of like, it's the foundation of a lot of things and in a very natural way, a lot of artists who've gone in the streets, and I think the first times I started thinking about this is like when I found graph artists who would just create, they would do their name and then do a little character or something next to their name where they would only do their character.

Building Artistic Identity

And that to me, was like, super cool because it's just like them going make, creating something that represents them and making sure people can see it. And so I think it, oh, man, it gets pretty deep. So for me, there's so many aspects to this.

Creative Growth and Development

I think one of the things that I personally have done is once I found bitcoin and I realized I can't just do super high poly things. Like, I think in the beginning, too, like, I was just like, man, I got to do something.

The Value of Low-Poly Art

There's this term in 3d called low poly, which is like, low polygons. It means it has, like, as little polygons as possible, which the more for it to simplify, the more polygons there is, the more you would have to pay to inscribe it.

Adapting to New Methods

And so when I started realizing, like, yo, what can I do here that can be a little bit more recognizable and, like, you know, be something that can be, like a signature without having to just straight up put my name on it, you know, that's when I think an ip for an artist is really powerful when in someone, when you can create something over and over again to the point where it's like, people know you for the certain thing, you know, certain style or certain color palette.

Creating a Signature

Like, even the color palette, I'm pretty consistent with it. And most of my artwork on bitcoin where it's silver and black. And so I I, there's a lot that, to me, I think of, and these are things that maybe an artist doesn't do off the bat, you know, when they're starting off creating art, but I think, like, unintentionally on accent and even sometimes intentionally, obviously, people do it.

Crafting a Personal Brand

You know, artists just start creating something over and over again that they like doing, and now they become recognized for this certain style. And, and I think that's a pretty cool, like, thing to leverage because it's obvious that in a way, like, everything has to do with art.

Identity in the Blockchain Era

Everything is a way. Like, every company has had some sort of designer or thing to create a logo or create something that they can associate with a name. And so to me, as an artist, you're not creating an ip just to associate with a company or like a product.

Understanding IP

To me, it's like you're associating it with your ideas, and people associate this certain style with your name and then that name, instead of it being like a Coca Cola brand or being a drink company, being like something that's more of, like, a broad product, it's actually associated with something that to me is it's just you as a person or you as an artist.

Navigating Identity

And that's the difference between, like, ip and, like, I guess, like, in business and Ip as an artist that even though it, you know, people are, like, scared to talk about, like, oh, like, I don't know, maybe artists don't want to be a brand.

Empowerment through Identity

They don't want to fucking feel like a brand. It's something that, in the end of the day, kind of helps you long term because you can see something and you're like, oh, this is something they do so often that I can recognize your artwork without even having to look at the name.

Recognition and Experience

And I've done this. Like, you go through a museum or you go outside, you see some artwork and you're like, holy shit, like this from this guy or whatever, and you look and you're like, oh, I was right. And even stuff like that, to me, is, like, pretty fucking cool.

Conclusion on IP Importance

So I think ip super important. I love, like, beyond just, like, regular ip in the space, in the web three space. I like when people let artists, you know, let's say they hire some artists for, like, a collection.

Invitation for Creative Authorship

They let them just do their thing and create whatever they want. I think, you know, I don't know, like, boosie what I think boosie what boosie created with, like, the ninjas. It.

Community Perspectives

I remember at first, you know, me and Tl have always had a little back and forth, and I had a little beef with you. But after meeting boosie and then obviously, me and Tliefe squash that be, I started really looking at the collection. I'm not gonna lie.

Observations on Art Collections

Like, at first, I didn't want to look at it. I'm like, whatever. But I think being able to look at the silhouettes and that's something that a lot of people pay attention to a lot in the web three space. Like, when it comes to PFP, it's like the base model, and being able to, like, look at that and be like, oh, that's a pizza ninja, or, oh, that's a hash thing.

Desire for Artistic Integrity

Oh, that's like an omb. I think those are really cool things that when people hire, like, an artist that cares about their artwork and they create really great ip out of it instead of just, like, throwing out a model. And then, you know, now the artists, you know, they paid the five artists, and now the artists left or whatever.

The Role of Relationships in Art

It's just, there's a lot to it. And it doesn't always have to be, you know, like, the next Disney or the next this or that. And I think if it ever. A lot of people always throw around the word Ip, like, this is the next big ip.

Critical Reception of IP

But then a lot of people don't want to, like, work with artists. Like, after the. After the collection is over, they just, like, they're like, forget about them. Like, oh, thanks for the art, and they just want to push their PFP.

Sustaining Engagement

But to me, like, an IP is, like, the only way for it to, like, work is to just continue to, like, create a story surrounding those characters. And a lot of people completely give up after the mint, after they people PFP did, after they made all their money.

Drawing Connections

They're like, I. That's it for the art side. Let's just keep pumping it and this. I feel like that's what the web three space is getting wrong is that they don't know how to build up the characters a story of these, you know, quote unquote ips.

The Importance of Narrative

They just kind of, they think, oh, man, we got to pump it in some way and, or we got to show it to our friends. Or like, this is the next this and that. That's the only, like, thing I've seen for, like, people who've tried to make IP plays in the space.

Concluding Thoughts on IP

Like, they just try to show it to their friends and like, oh, this is the next thing. Instead of, like, the actual collection being like, hey, we're going to put a story to this. And then now this. This character that's like, you know, not only do you have a recognizable character, but they actually have a story that people can relate to and love and appreciate that's something, I think, that's missing in space.

Understanding and Cohesion in Artistic Development

One starts to understand it a little bit more, one starts to put things together a little bit more, and then it's like a lot more cohesive and something that you can actually hang on to and so that you can actually have conviction in. So I think that's really interesting that, like, it's one thing to say, hey, I'm gonna be starting off with something really strong, but what if it's not, you know, what if it's just not the right time and perhaps that's like perfectly fine? Because sometimes these things take a really long time to fully develop or to really get everything as strong as they end up being. The community, I would assume, has a lot to do that, like whether your holders or your community, depending on what you are into, being a big part of that. Also if your collectors are doing certain things with the IP or if you as an artist are, or if your community is doing certain things with IP. So, yeah, a lot of good things on there.

IP Conversations Among Artists

Elmo, I saw that you had your hand up. Did you want to add something? You know, I think bless covered it, but I would add to this IP conversation that I do think that like some contemporary artists or people that are like, you know, fine artists, they try to look at this like, IP conversation as like one that's almost kind of strictly commercial. I mean, there is conversations about, like, obviously, you know, people using other ip, you know, in bless his case, him using the ip of like a ton of different, you know, cartoon characters and whatnot. But I think it's really important, right. I think there's a lot of young artists in this space that decide that they're gonna, they have maybe a cool idea or a cool design that they want to put out there and then don't really have any sort of like, next step to that, right. And so that's like one of my biggest things that I'm like, super passionate about is trying to help young artists develop that IP.

Guiding Young Artists in IP Development

And I don't even do it for profit or anything like that. Like, you know, I have tons of artists come to me and ask me for like, advice, like to look into work and, you know, what do you think? And, like, I have no problem, you know, answering those questions and giving them a few moments of my time and trying to kind of, like, guide them in the right direction. And one of the things that I try to guide them to is, like, reading other art books or looking into other artists that I believe their work is, you know, similar to. Or maybe some of themes that they're trying to tap into, I might direct them towards other artists. Like, for bless this example, I definitely pointed him to Marina and Bromovich and several other performance artists so he could kind of understand where he was coming from, like, where this idea had been potentially touched on in other famous moments in the art canon.

The Importance of Story Building in Art

And I think the more you're aware of that and the more you try to bake that into your work, I think the better chances you have of essentially having, like, a more sturdy ip, like some more longevity, you know, because you can create a story. Like you said, it's story building. And story building can be built off of all the greats that came before and all the people that will be coming after you. Right? So to figure out how to position yourself within that space, you know, within that timeline, within that narrative, I think is a very important thing that most artists need to understand if they're going to try to go forward and create a sturdy ip themselves. That's dope.

Connecting Through Recommendations

Elmo, if you have anything or bless, if you have anything that you want to pin up to the stage here, do so, please. Would love to see any, like, recommendations or anything like that. That'd be awesome. Oh, yeah. If I were to give you one recommendation, if you guys are an artist hanging out in the space today, like a really easy lift, and this is something that I recommend. Almost every single artist that comes and talks to me, watch art 21 documentaries. They're super easy, they're all free, they're all on YouTube, and they literally cover so many different artists all the way from the early nineties until present day, and they're still going, right? That's something that I highly recommend.

Understanding Art and Its Impact

It's super easy art. And then the number 21 after it, you can plug it into your Google search, you can throw it into your YouTube, you'll find it anywhere. But just hanging out, watching those, taking notes, these are ways for you to understand the world that you are almost coming from. The art that has been created has and always will affect the art that comes after. So it's like, it's good to understand and familiarize yourself with that. Nice. How am I sounding, you guys? Am I sounding any better? No. Terrible. I'll figure it out anyway. All your sound bites sound great, Mandy. Just try to sound like that maybe it's the mic.

The Intentionality Behind Personal Style

But before we go to Troy, bless, I just have one question for you. What were the boots that you were wearing and why did you choose them? Oh, you know what's funny? But again, it's part of this, like, whole intentionality thing. Like, it's, you know how cartoon characters, they're kind of like, they have, like, iconic pieces. And to me, this is such a good question because I know it could be, like, funny, but I intentionally choose to wear those boots. A lot of times when I post or I go out, even when I did this whole stream, there are these boots. I just really like this brand called Anda Millimeter. She's a designer. And it's just, they're really long, not Goliath.

Making Intention Decisions

When I first got them, I saw them online and I was like, oh, these are sick. And they're, like, on, they're on sale. And it's just like a designer I've always wanted to have a piece from. I wanted some boost to, like, just have, like, some forever boots. I looked at them, I first got them, and I'm like, holy fuck. I feel like these are huge, man. They look like, these, I felt like mermaid man or barnacle boy from, like, spongeBob. It was just like us. Very big superhero looking boot or whatever. But. And one of the things I loved about this designer is, like, they have this iconic, like, I kind of like, little thing they do where they sometimes on their boots will put the laces backwards.

Recognizing Unique Styles in IP

So this boot has all the laces backwards, so you don't lace it from the front all the way through the back. And I think even something that subtle, like, it just, it's like a cool reminder to always, like, have, like, something that, you know, stands out. And again, this goes back to the conversation on IP. It's like, yo, like, if people can recognize what you create, people will fight for you. When someone else creates the same thing and they try not to give you credit, it's kind of sick. So, yeah, anybody else is starting to wear animal women Easter boots and they do 3d sculpting. Like, ayah, they already know where it came from.

Transitioning into Future Projects

It came from. But, yeah, I wear these, I wear them because, yeah, I thought they were cool, and I've been wearing them for a bunch of different little shoes. But again, these are very intentional choices because I. I do see how I represent myself as a part of an extension of my artwork. And. And I hate saying, like, the word brand, but it's on brand for bless. You know, certain things. Certain things are on brand for bless. And yeah, I will say, whenever I do go to the airport and I take these boots, I wear them, so TSA hates me. What boots you got on? You got that drip, bro?

The Concept of Profit

I could probably make $20 or hamburger money, right? So. But yeah, it's different in the world of like t shirts or like coffee cups and stuff like that where, you know, I'm printing it today because let's say bless made something and I don't know, bless is, but I like that art. But I'm gonna make some coffee cups today and I'm undoc's and it's, I'm gonna reap the rewards off his amazing, you know, iterations and stuff like that.

Example of Boom

Well, think about boom number two. Boom's a great example where dark farms was a good person who put out awesome art for so long sums for sale. Some collections was never a greedy thing. When Boom came out, me and a bunch of people were like, dude, dark farms fucking rules. Every day dark farms puts art that makes me smile. He says he's got a pre sale. This isn't the presale meta. I'm going to send him some money. Why? If he gives me art? Fuck yeah. If he doesn't, whatever. He's giving me so much art daily. I'm excited about it. And that, like, that, you know, beauty in the heart is what turned it into something that it was, you know, it can't hit a billion dollars without. Yeah, we're gonna get rich from it. It was a bunch of people like, I like dark farms. And everyone's like, why are all these people who are amazing art collectors and investors just giving money to this guy? It's like because we, you, he actually built up goodwill and clout and it's not about like protecting his ip like, you know, nft beach in our community.

Support and Collaboration

He prints dark farm shirts and dark farms is cool with it. Prints the shirt, sells the shirt. Dark farms, like, fuck yeah. Keep doing. He got his permission. He's down. We. I wear dark farms on my body two times a week now. Dark farm, I'm spreading the word. Guess what? You know, that's helping dark farms along because we want to support him, you know, even if we're not paying for every single thing that has his art on it.

The Value of Art and Accessibility

Yeah, you know, I won. I told you this during Irl. Irl Alpha, like in, you know, like during a show. And I was that story about, I used a Pink Floyd song during just a video I posted like 1015 years ago. And I got instantly, like, they muted that song in a section of that video. But I fought with YouTube and I said, listen, you know, like, dark side of the moon is on the top 200 up until the. Up until 88, and it came out in 77. Maybe I forget or whatever, and it still shows up occasionally on the top 200 billboards. And the reason is teenagers, they will get. They start taking mushrooms or LSD and tripping, though.

The Effect of Music on Youth

Troy, I heard on that album, the. Kids are on pot and we gotta watch out if they're in the pun. The kids are. These kids are. But like. But what I'm saying is they like, kids find themselves and they usually go, you know, dad, mom, have you even heard Pink Floyd? And they're like, yeah, I created. We created you during that album, so shut up, little kid. But yeah, so, like, I won that argument because I'm like a mouthpiece. I saw fire. I yelled fire. I'm using the song. More people are gonna hear it. Some people are actually gonna buy the album at a record store at Amoeba in LA or something like that.

Brands and IP Control in Meme Culture

So, man, I'm. I feel like I'm getting high just talking you, bro. So in a world driven by memes and remix culture, how do brands in fashion and animation keep control of their ip while letting fans run with it and get creative? Is this your expertise? I watch this, and I like a lot of brands that are like, our interpretation and flirting with the line where they're gonna get sued by companies. Even today. I was honestly suggesting to some friends who print off some clothing to do some things. I'm like, hey, it's a good one. You're gonna get sued by Disney. But I think you could sell some for a couple days before they get it, get a hold of you, right? Because, you know, and they're kind of.

The Legal Risks of Streetwear

Some people are kind of okay with that. It's kind of fun. That's how a lot of early street wear was. It was all parodies, and everyone was getting sued by everyone. And some of the most coveted t shirts of all time. It's like, I'm trying to get a supreme. Patagonia, the fake collab that it. Patagonia sued them. They couldn't print it. I need one. Okay. I'm gonna pay a fortune for that. Shit is like, you know, it's the. It's the. Being rebellious is, like, fucking awesome in ways, right? If you're. If you're getting the right people who want to rip you off. No, there is an issue.

Challenges of Imitation and Originality

If you start doing stuff and you have the world's worst people ripping your shit off and trying to collab and mix it up with stuff like that is. Yeah, that's. That's annoying, and that's a tough one. I honestly don't think that, like, happens as much with brands. Like, it's more that no one cares versus someone copying you know? So it feels like a problem, like, not to worry about often. Like, it's like, if people are using your shit to, like, been remixed and sell, you fucking won, right? And, like, if it's a loser, I just haven't seen that as much, and I wouldn't worry about it.

Reflecting on Cultural Shifts

And also sometimes, too. I mean, we all know this. We're all getting old. I'm an old man now. I was watching the first season of Survivor. You know, I was right there watching it live, and, like, you know, kids like different shit than us, you know? And sometimes you're going to see your stuff interpreted. You're like, what the fuck is this? You know? And then it's like, no, dude, like, you just let him be. Don't. Don't freak out about it. You freak out about it. It's like, you're a fucking Dork. Just let him. Let him. I don't know, just let him do it.

The Paradox of Memes

So that. So, like, I was going to ask this next question. You. So our memes a threat to brand identity and ip, or do they give brands, you know, can't kill you? Right. This is a big thing that you've seen. And I think, honestly, like, you know, I've been doing some research, you know, on what the rise of rollerblading and the downfall. Rollerblading was three times bigger at its peak than skateboarding ever was. Literally triple the amount of actual daily active rollerbladers. It died earlier than ever. There's a lot of studies out there of why that is. A lot of people say it's because of a joke, right? A joke that you probably all know well here.

The Impact of Jokes on Cultural Trends

And jokes just like Memes are these Viral Things that spread and they honestly kill Brands. They do one Joke where something becomes corny and Boom, you can fucking Destroy the CooL Credibility of a Brand. Like even I want. You know, I was collecting supreme before you could buy it online when it's like a fucking nerdy thing. You gotta get a fucking japanese magazine to see even what pieces are coming out and go to it. And then, like, when little kids started wearing it was like a bad thing, you know what I mean? And it really. That did accelerate the brand dying in many ways.

The Negative Effects of Viral Culture

And then these memes came out where it's little kids decked out head toe in corny supreme fits, and it was like, done, that brand's over. It's like, start looking for new shit. You know what I mean? And it's like you're always. If you're a kid who wears it, you're going to look like that. So you got to be careful. Memes, jokes. Memes and jokes are often one of the same. Can't kill someone, right? Or kill, like, kill a brand. You know, I even think right now, I think I spice. Someone finally put out one great thing of being like, hey, I spice.

The Cycle of Popularity

This is the fourth time you mentioned poop in a song. Made it into a beautiful, great TikTok meme. It spread into 1000 variations, and now everyone's like, okay, I space. I don't. I don't know if we like this anymore. And now you kind of see the tide turning on her popularity starting to go the other way. So, yeah, they are dangerous race. I don't think you can control that. Welcome. Welcome to the new world. Be ready to. Be ready to start new brands. Yeah.

Memes in Marketing Strategy

You know, one of these questions I want to ask is like, you know, memes, they evolve and spread quickly, right? The good ones, right? The ones that are like fire. Do you think brands need to rethink how they approach IP and web three because of this? Like this, this wildfire? I think every brand, like, it's like, first of all, like, what do we. If you're. If you're a brand of anything, it's like I always tell people, real brands you can get obsessed with, right? Supreme is an example that, like, you can be a fucking total nerd.

Cult-Like Engagement of Brands

You can dedicate your every moment of your life to going after the rare pieces and this and that and this old season and whatever there's in every brand. Andemula meester, you know, blessed mentioned you can go down a fucking andemulumister, Antwerp, six rabbit hole for fucking forever, and get into archive fashion, and you're on the Internet for 100 days. And, like, that's what makes the brand strong, is that I can dedicate everything to obsessing about it. When I got into Star wars, when I was a young kid, I went to the Barnes and noble.

The Passion for Collecting

I bought five books, and I never left my room. I read Star wars books from now on. And if anyone talked to me, I'm like, it's the greatest story of all time. And it was like, I saw the movie too. I'm like, no, you haven't read that books. Like, there's more shit to obsess over. So I just think any good brand, you have to give people enough where you can, like, dig your teeth in and, like, be a fucking real superficial fan. Like, mischief. They're, like, one of my favorite brands right now. Go on the mischief website.

The Layers of Brand Loyalty

I think to fully comprehend what they've done in the last, whatever, three years, it's fucking 20 hours of research where you're gonna be laughing with your friends and being like, oh, my God, this is so hilarious. They did what? Like, there's enough to get obsessed with. And I think that's a key thing. Awesome. Bell, please get in there, you. When I hear you say that beginning, it immediately makes me think of, like, a cult, right? And I know that's one of the things that we say tongue in cheek of, like, oh, it's a cult.

The Cult-like Nature of Brands

But, yo, there's a lot of truth to it. I'd love to hear your thoughts on that, because Star wars immediately, you know, those that love it and are die hards. And, I mean, a cult begins that way, right? And that's. That's so freaking strong when you get it to that, when people just see a little low logo or just see that you're wearing a pin or see that you have a book in your hand, and it's like, oh, my God, you're one of us.

Community Through Shared Interests

No, it's so funny. I was just at a programming a conference for a web framework, and I'm a programmer, and I'm in, quote, unquote, a lot of cults. Like, if you're into programming, when people ask me what I'm into, it's a joke, and it's so funny. I met someone else there, and literally someone introduced that goes, you're gonna love him. He's in all the same cults as you. And I. Went up and I was like, sick. So what are you rocking? And Linux, like Arch Linux?

The Shared Culture of Coding

Arch Linux, me too. Editor neo them, me too. Keyboard split, of course. How could you ever do it? And it was like, it was. It's literally like each one is. We understand it is a cult. We joke about it being a cult, but it's a cult because it's somewhere that you can fucking get obsessed with. There's meat on the bone. I think so much other, like web three brands or anyone who comes in here when they come in, they give us nothing.

Lack of Substance in New Brands

They give us, here's some images. Here's a fucking paragraph of story. Here's a paragraph of this. Here's a demo of a game. It's just not enough to dig in to get a obsessed. When you get into, like, anything that's gonna be a cult, I can dedicate. If you want to get into Scientology, you know, I mean, I got a couple. Every time I go to the thrift store and I see an Elrond Hubbard book. He's the most prolific Sci-Fi author of all time.

The Cult of Scientology

He's written the most Sci-fi books. I always buy those motherfuckers. So if you want to be a Scientology brain, like, oh, my God, there's 1 million books to read. They're hilarious. You guys have to read them. Not a scientologist. Oh, my God. They're hilarious, though. But like, you know, there's enough where if you want to be a person, you can dig and dig and dig in to. So it's. I don't know. I do think they match the same.

Cult-like Engagement and Investment

And I love studying cults. I mean, I'm a big. I collect it. I don't know if you know this. I collect cult merchandise. A lot of people don't like this. I think it's weird. You know what I mean? Fucking diet over here. You know? You know that, right? You know? Oh, my God. You know? Oh, God, whatever. Okay. You know, it's just what's. What's called merchandise.

The Strangest Of Collectibles

I mean, man, I wish this was a live stream. I'd be like, show us. So. So, like, you know, like, okay, so you famously, you know, heaven's Gate, that's one of the most interesting cults out. There you go. The Heavens Gate website right now. They left two people on earth. It's the classic cult where they all were matching Nike decades and they all killed themselves at the same time. And they left two people behind to maintain the website.

Legacy of a Cult

Those people are alive. They still maintain the website. It looks the same if you're a little Uzi vert fan. The eternal of Take album is a parody of their actual logo for before that. But you can get those nikes. You can get. You can get suicide worn Nikes on eBay. You can get. You can get an official heaven's Gate away pack. You know, that shit's fires. That's what I'm into.

The Value of Novelty and Historical Context

It's just things that think that cult members have warned before they killed themselves. Oh, God. The space is going off the rails. Hey, listen, if you want. You want to get. I can get you a full tracks. I'm not. It's not a tracksuit. It's like a one piece speed suit. It's like interconnected suit, right? A full one. I think. I think in your size. I'm not joking.

Dark Comedy and Disparate Themes

Your size. Someone warned who's actually killed themselves thinking that they would ascend into heaven. This new heaven. Ten k. It's a good deal, bro. It's a good. That's mostly what I paid. That's what I thought. It's what I paid. Can I rent it? Can I rent it for an hour? Halloween does have a little bit of a backlog. I'm doing two rentals that night.

Storytelling Through Shared Experiences

Someone earlier, someone later in the day. Oh, my God. Oh, my God, dude. First acting gig when I was 18 years old. Is that a fucking wild. It was that wild. It was at a water park in Maryland, and I had to share a sweaty ape suit with this guy. He had to go five times, and then I. He took it off. They were so poor, but I made a little money.

Nostalgia in Memory

But anyway, back to you. So, And forget about acting. Do not try it, guys. I'll give you lessons for free. So, questions. What makes. Okay, so I'm looking at Billy cat that. I love these guys. I don't even know who they are, but they're so lovely. Get me in their DM's, and they're just really positive. They seem like a project like that not to shout them out.

Creative Simplicity in Memes

They seem like they have the most clever and, you know, in the most clever and simplest memes are usually the ones that actually, like, hit you like an apple when you're sitting under the tree. You're like, oh, my God, it took forever. You know, like, the, like, the most simplest products that. That are pitched usually took the longest to create. So they, you know, it's like mogs.

Cultural Impact and Influence

You know, put mogs on anything that. That's a. That's a. That's a meme for life. These glasses on everything it has. Bitcoin turned it around cat size. So, like, my question is, what makes a good meme? I have my own answers, but this isn't about me. What makes a good meme? And part two question in IP, right? Because memes are more cc zero, but, like, still.

The Duality of Memes in IP

But in IP, who do you think in the space just for goofs. We're just goofing here. Who do you think in this space are the projects that would have the best chances to proliferate into web two if they're even thinking smartly about reaching web two? Because there's only 100 motherfuckers in this web three space. Right? So two part question.

The Dynamics of Memes in Web Culture

What makes a good meme and who's doing it? Right? And which project? That's three questions. Which project do you think has the best chances if not a bunch of them? Cheers. Okay, so, first on, what's a good meme? And a second, I'm gonna put my headphones in. just took them out for a second. But, like, if you look at memes in general, you can categorize, what are the emotions that they're saying.

The Emotional Spectrum of Memes

Okay, so let's take a basic one. Drake being like, no, I don't want that. Drake pointing. Yes, I want that. That's a. We're trying to convey a basic emotion. We're saying, oh, I don't like this, but I do like that. It's very basic. Lost you, vegandae. I think he completely dropped off of the stage. Hold on for a second. Let me get him back.

The Humor in Technical Conversations

He was probably. You heard him talk about his headphones. He probably put that suit on, and he probably got warped out of the space. And I'm just filling in time right now because I care about him, or he's a bot. I mean, he'd be the first computer generated, you know, AI bot that I actually care about besides the bot and my discord.

Engagement through Dialogue

the bots in my discord. But, how you doing, Belle? I was just about to start timing. I wonder how long he can go on this monologue without. No, I see Ip nerd up here. I see everybody as listeners, except, Elmo. I don't know who. I don't know. No, but I was curious, like, Ip nor IP nerd joined. I'm curious, like, you know, he's not net.

Expanding the Conversation

You know, he's newly ingested to ordinals by gifting. So we foisted him into the ordinal thing. But he's just here of his own valid. Look at that. Fucking more power to IP nerd. What do you think? Ip nerd. What are you thinking about? If you're a speaker, I can't tell if you are. What are you thinking about? Memes in general and like, cc zero versus ip in our space, if you've been digging it.

The Intersection of IP and Memes

I have. To memes are Ip. Now, obviously, you don't have the ability to restrict other people from doing it, so that it makes it a double edged sword, because it cannot be restricted. It can flow into places that you never even imagined. But what it is, it's just basically, it's narrative in picture form. Because my definition of a great meme is you get a meme so good that you have to share it with another person.

The Power of Sharing Memes

Person. That's when, you know, a meme is great. You have the ones you like, you have the ones you comment under. But when you get a meme, and all of a sudden you're like, you have permission to contact somebody you have not contacted in a long time, because it's literally a public disservice if you do not share that meme with another person. And that is such a powerful feeling because it gives people permission to basically go places with their mind and narrative that you simply cannot go to with conventional, you know, means of communication.

The Cultural Shift Through Memes

So super bullish on memes. That guy that was here earlier, just all time great ranter. Like, I could not, you cannot hear that ranting and not question his sanity, but at the same time, you cannot unquestion, you know, his creative genius and, like, the fact that it's like, so, you know, outside the box thinking and so forth. And he was also spot on as somebody who used to do IP referral.

Legal and Creative Dimensions of IP

The attorneys make more money off the people who are spending money protecting IP. That never makes a dime. Then they are making money on people whose ip actually goes somewhere. So the common sense to that is, yeah, it's a privilege. Get sued because that means it worked. Maybe you should be worrying more about if the consumers want the IP than, you know, trying to put something in a box and protect it that doesn't even have product to market fit yet.

Understanding Brand Evolution

Well, that was a great segue, IP nerd. I'm glad that vegan bot get got to hear you. Yeah. And I brought him back to life. Wait, wait, I was crazy. I thought there was another guy that came up in between me who, you know, you, bro. yeah, ip nerd. When you watch him in action like irl, like, when, you know, he's not a computer. Although check to check the back for batteries.

Reflections on the Nature of Technology

You're like watching fire and it's funny, but that sounds like blazing to begin. He hates that. So be good. Back to those questions, man. What makes a good meme? You. Already. You're on your way with that. What? You know what? What? Who are the best chances and. And when and who's going to make it? Who has the chances to make it out?

In-Depth Analysis of Culture

Okay, we talk about ip today. We got to talk about something. A big breaking news happened today, okay? Right. I'm on the Internet. I'm trying to watch what the trends are. I'm on tick tock every day. If you've been on tick tock for the last month, we all know that who runs the whole app is the goddamn Costco guys. In the Costco guys is not just AJ and big justice.

Meme Trends Influencing Culture

The most important character is the rizzler. And today it was revealed that the Rizzler comes from a fucking pudgy penguin tick tock segment. He got named from that. He picked up a penguin, said the penguins, got Riz, became the Rizzler, and now he runs all of tick tock. Dude, the penguins. You got it. Like, it's. He's the biggest meme on all of tick tock.

The Merits of Cultural Phenomena

And they named him. It's. It's literally wild. I don't know how luca it. Honestly, a little freaked out. Like, I don't understand how much. That's absolutely nuts, man. This is. This kid is a golden child. He's not a kid, but, you know, he's. He's young. I say that with a. All due respect, I think everybody's young.

The Emotional Connection to Nostalgia

In my heart. I want you to have a promising career in, like, everything you do, it's like, don't talk shit on the Rizzler. You're going to get, like, just. It's going to hurt your career. It's. Even if you don't like them or do like them, just like, I would just keep your mouth shut. Just give him support. Like it's all good. Like, it's not worth the smoke.

Lessons from Personal Experience

Okay. He's powerful. Yeah. I finally looked up the turkish Quandale meme thing. I forgot that I had realized that, but flame. Go ahead, man. I mean. I mean, do you think that's part of the success of IP that gets established in the web three arena? That people get savvy about leveraging that intellectual property outside of the bubble that we happily exist in?

The Importance of Cultural Legacy

I mean, it seems like a really shrewd move to create something viral that exists on TikTok versus Twitter or Instagram or I, you know, it can't just be relegated to this platform, obviously. And I think that goes for pretty much all the other ones. We're aware of that. Right. But it seems pretty shrewd.

Strategy in Web Three

And I'm wondering, is that sort of something that, you know, creators in web three should be cognizant of considering, focused on strategizing about when they're creating intellectual property that they want to see live outside of, you know, our cozy little niche? Well, no, there's actually something interesting, I think, about, like, pudgy and other projects.

The Quest for Loyalty

And so for a while there, I'm not going to say I was evil, but my. My job, I was trying to figure out, is, okay, how do I get people addicted to, let's say, going to concerts or going to football games from the earliest age possible, where they now have a crippling addiction, like a Raiders fan? Every week they got to go to the game and spend all their money, right.

Nostalgia as a Marketing Tool

And trying to figure this out. Like, how do you get people to want to go to every concert every year, go to every game every year? And one of the biggest, most important, simple things you start looking at people is the younger they are, where they have a good memory, and they get this deep nostalgia, the more permanent it is. If you go to a Dodgers game at six years old with your dad and, oh, my God, he catches a foul ball.

The Power of Experiences

Done. I got you. Every year to the day you die, you make money, you buy box seats. I've got your wallet. You're spending a percentage of your paycheck on this nostalgia for life because it's amazing. Same thing for music, same thing for a lot of stuff. And if you look at, like, any activities, like baseball or movies or things of these, those are ip, too, but, like, movies, too, there's stuff for both, all ages.

The Lasting Impressions of Childhood

That's, I think, a really big thing. If you look at Star wars, you're a little kid and you're like, dude, look at all of this, you know, whatever. You love Yoda and some spaceships flying around in the Ewoks. And then, you know, when you're older, you like, I don't know, more sophisticated things, like watto and, I don't know, other things, but, you know what I'm saying? Like, there's something for everyone.

The Evolution of Interests

So that little kids can get addicted at a young age and then mature and grow up with it. And so, like, pudgy penguins, they got kids who are. They're just thinking toys. They're not even thinking about, like, a vision of this abstract chain, whatever, they're just like, dude, I don't. I've seen these toys since I was a kid. They have good memories for me.

The Impact of Nostalgia on Consumption

You see a toy you see as a kid that doesn't even have ip associated with it. It's not like a famous character. It's a random bunny that your grandma got you. You're like, oh, my God, I'm so nostalgic for it. It's that fucking penguin. And you're gonna have feelings for it, and that's just how it is. You gotta. I do think it's very smart not to even, like, think about, like, branching web two, web three.

Emotional Connections in Marketing

It's how do you get younger kids into something so when they grow up, they're fucking hyped on it? If you study Disney adults, there's none of them were like, I discovered Disney at 30. I have never seen a single Disney thing. And then at 30, I know, it's like they're like mom and dad always fought. And the one thing that helped me was, I used to watch, bro, it's like, that's why I go to Disney twelve times a year, right?

Building a Legacy Through Engagement

You got to get them young. And I think that brands like Pudgy, who are going after that, it's a whatever, a great way to start it, you know? Oh, good, I heard a breath. Yeah, I was going to go. Quick little interjection. See, the reason why getting them young is so important is a lot of people don't realize this. It gives you the potential to get back in their brain in 510, maybe even 20 years if you last that long.

The Long-Term Vision of Branding

See, when you get in their brain as pudgies, they can go and they recognize it, right? You can go maybe five or ten years where you don't touch that person again with dopamine, but then ten years later, you come up with a different product and they recognize that logo, and then they immediately give you credibility because their brain links, they've been around for a decade, they must be legitimate, and it's a very powerful effect.

Building a Lasting Relationship with Consumers

That's why brands can get so strong in the second decade compared to the first decade, is that people give the brand credit just for surviving in their brain, and then they give it legitimacy without even researching. Yeah, 100%. My sister found an old stuffed animal that, you know, we somehow managed to save a. We were kids and I was like, oh, shit, that's a mon Chichi.

Reminiscing About Childhood

That's how old I am. And there is this weird. And it reminded me of the Saturday morning cartoon and it reminded me of, you know, cereal and all of the glory that came with those days, you know, recording 6 hours with the cartoons on the VCR and while I watched cartoons on another channel so that I could have 12 hours of cartoons or whatever the hell it was. We were junkies.

Culturally Relevant Nostalgia

But. Now say flame. Imagine if you would have found that, montichi, and then right away in your little AI ar portal, it said, you want to buy some sugary cereal right now? Hit one button. It will have the exact cereal you ate watching Saturday morning cartoon. Oh, I would chase you for a cereal. Exactly. It's like. So, yeah, I know what you're saying makes perfect sense.

Discussion on Nostalgia and Personal Experiences

Don't look into it. Yeah, no, don't look into it. But we all peel back the page and leave the space and Google. No, but, you know, I worked at Ticketmaster for a little bit, and I didn't want to. Okay, it was an accident. No, but they acquired. No, no, but vegan. But that said, I mean, like, you know, Disney World was one of my favorite trips was my kid again. She was. Was two years old. She cried half the time, but it was my kid that was crying. I enjoyed it. I enjoyed it. And. But that said, when I got into experimenting with, like, hallucinogenics at a young age in North Carolina. Cause there's not much else to do in the mountains. What did you do on a Sunday? Like, show of hands here? I mean, you can thumbs down it if you want. I don't. I'm just checking in.

Experiences and Reflections on Childhood

But on a Sunday, when you're coming back on a whirlwind of a weekend, you, like, I would watch a Disney or a feel-good from my childhood for that normalcy feeling, just to feel like, okay, it's like a reset. You know, the things I remember when I was a kid that made me feel safe, that. That I had to go back to after a traumatic. Or like a sort of like, oh, my God, I'm out of my body experience kind of thing. Let me. Let me touch ground, and then maybe I'll go out next weekend and do it again. But I was just curious, does anybody feel like that? Can you relate to that at all? This is really weird. Troy. And I was actually just talking to a friend previously about this, and, like, I'm actually. And the other day, I was gonna.

Creative Processes and Nostalgia

You're rugging a little bit. I was like, okay, good. Okay, I'll stop moving. I was running. I was running on a treadmill. No, I was thinking, like, I'm actually interested. I'm manufacturing my own nostalgia right now. I'm watching Johnny Carson on Saturday night. Literally one episode I've never seen. It doesn't even matter just because I'm like, yeah, this is. It's America's living room. Let's do it. And it's honestly making me feel way better. I don't actually have nostalgia, but I'm manufacturing it, and it's feeling good, so you can try that out, too. Well, I did. I could talk to you forever, but I don't want to bore the space. They probably aren't bored, but anybody have any questions for.

Insight into Editing and Reality TV

No, no. Let me tell them. I think you better do it. You better do it in order. If you go to archive.org, you can. There's like, 300 episodes there. Okay. I'm sorry. So. Yeah, but like, which. Okay, there's a bunch of ninjas on here, so don't placate the ninjas right now. Now. But they're on track. But I'm saying, flame. We got an Emmy winner. We got it. We got an Emmy winner. I got two ton. No, actually, I want to. I want to get deeper in this Emmy talk, actually, if we can, because obviously, first of all, one fourth and e got amazing.

Reality TV Trends and Techniques

If it's for editing in the reality TV world, like what? What? I want to know the nitty gritty of what do you do actually to kill it. For editing and reality TV, are you looking more like, whoa. They were able to, because they don't. They look at the raw footage and then the cut to know, how do you know the editing is good? It's only the final result. You know what I mean? But editing is all about what the input is. It's like, how do they judge it? I mean, it's a good question, you know, and it's funny because if you go back to when survivor first hit the airwaves, it was nominated.

The Evolution of Editing in Reality Shows

It started getting nominated for Emmys early on because it, you know, it was. It was a dynamic event. Television people were watching it every week. I wasn't into it back then. I didn't really start to get into it until I started working for Burnett when I started logging tape for survivor back on season five. And that's when I really started to get into it and understand, like, what an incredible show it was and how insane the editing was, because I got to see, you know, I got a sense of, like, how much footage they actually shot for these things and, you know, the amount of crafting and storytelling they had to do, like, all the culling, you know, all this material they had, you know, and this was before transcripts that you could search digitally.

Survivor and the Mechanics of Editing

They had binders full of interviews, and producers would have to go through these binders and make photocopies of interviews and highlight things that you would try to put together. And, you know, it was really the genesis of a lot of terms that people that work in reality TV are familiar with. Like OTF, which means on the fly, or Frankenbite, which means a bite that clearly sounds like it was stitched together from body parts of other bites. You know, this was sort of the inception of competition reality TV in that form. It's not like it had, you know, it's like it wasn't the first version of reality TF TV ever. That. That goes way back.

Challenges in Reality Editing and Award Recognition

You know, there was some really popular stuff in the eighties, early eighties, like real people. And that's incredible. I mean, that was reality TV technically. And it was a game show. Just like Survivor was a game show in a sense. Well, I said flame. Actually, one thing they were, but they. Were highlighting people and their stories. You know, I was gonna say no joke. Like, yeah, I have literally 1000 questions because it's so interesting being an editor. You're saying season five. Oh, my God, you're such an OG.

Reflections on the Art of Editing

Like, I. It's. I honestly only think reality TV is interesting. I hate all their television. I'm not joking. I was ranting about that privately on the phone today with someone. And one thing I think it's so interesting is we talk about the editors in the edit every week. If you're a survivor fan, we have terms. They go, like, players are afraid of getting a purple Kelly edit, which means they're getting edited out of the show. We discuss the editing when the first episode comes out. The nerds like me go, okay, let's talk about the edit.

The Involvement of Editors in the TV Process

What are they trying to say here? Were they setting them up for redemption? It's like, if there's a meta conversation, like, about does that enter into your world? Or you just like, you guys are fucking crazy people. Well, I mean, I can't speak for the survivor editors because I never worked in that capacity on that show. But I'm sure they would appreciate this conversation. And I would imagine that they discuss it. You know, they all seem to be pretty plugged in to what, you know, I think it's the producers jobs and they're very enthusiastic about, you know, making sure that they're continuing to please the fans in order to keep the show on the air.

Meta Conversations in Reality Editing

So I would imagine that they're pretty plugged into all that external conversation and discussion and meta, at least to some degree. You know, and I know that there's podcasts that they do, but I'm saying, like. Like, the voice, it's. You're finished. Once editing started or it's still ongoing, then. Sorry, like, you're. Are you done? The show's complete. We have a winner. Then you do all the editing. Oh, no. Is it like. Oh, basically, we start on the voice.

Process of Editing a Show

We start cutting the blind auditions, basically right after they're done taping. And we work all the way through. We have editors that work all the way through the live shows, so we don't know who the winner is until live on air like everybody else. And a lot of our job is cutting the stories. You know, we have editors that are dedicated to cutting their performances, which isn't. Isn't. It's not typical on every show, but it was sort of a byproduct of a producer early on that was super hard on them, so they just thought it would be easier to have one or two editors just deal with those primarily.

Understanding the Editing Process

And so the rest of us more or less focus on, you know, all that stage stuff where the. With the banter, the coaches and then all the packages that, you know, tell you the stories about the artists, and. And I've pretty much done it all. You know, I've cut a couple performances, but mostly, you know, blind audition packages, battle reality, knockout reality comments, live show packages, all that stuff. And, you know, it really is like digital whittling. You know, it's really just, it's like digital sculpting.

Challenges in Competition Reality Shows

Like, you get this big block of stuff, and you just have to constantly refine it until it gets to this place to where it's arable, you know? And with competition reality, like survivor and some of these other shows where, you know, there's multiple locations and you've got multiple storylines going on, it gets super tricky. And that is why it kind of blows me away that survivor has yet to win an Emmy because year after year, it was one of the hardest shows to edit, and it's still one of the longest standing reality competition shows of all time.

Emmy Award Considerations

But when they started out, there wasn't a category for this stuff yet. And that's a thing with the Emmys. The Emmys have constantly had to find ways to evolve over time to create more fairness for the creators. And it all came from boards of governors that put these things to a vote. So it was all very democratic and how it came about. And it's why we have three different Emmy ceremonies now. There's a primetime Emmys, which people affectionately refer to as the real Emmys, and then the creative arts Emmys, which is now takes place over two different days.

Changes in Emmy Categories and Nominations

That's how many categories there are. And it was wild with Survivor. When they first got nominated, they were up against like BBC documentaries and, you know, like other best in class docuseries and stuff like that. And kind of part of the reason why they were losing is because it was just a really difficult thing to compete against. It's, it's also the reason why the voice, you know, when we lost, I remember the first time I got to go, it was the second time that the editors were nominated and were up against Bryan Cranston episode of who do you think you are?

Details on the Emmy Race

And that was before they streamlined our category to make it just structured competition reality. And as soon as I saw, I didn't know what who do you think you are? Was. I hadn't been paying any attention. And I remember sitting there in the audience and looking up at the screen and realizing when I saw all the nominees, including us listed, that who do you think you are? Like the Bryan Cranston episode, it finally dawned on me what that show was. I was like, oh, yeah, were host like, that's who we're, that's who's going to win.

The Evolution of Categories Over Time

And sure enough, they won. And so over time, what happened is, you know, they had to streamline these categories and change them so that things became more fair across all these different types of entertainment. And you see it year after year. I mean, there's new stuff being added all the time. Like, there was a XRDE content that finally won for Disney this year. And I remember the winners saying, you know, it's great that Disney's finally recognizing XR content. And so you're going to see more stuff get added.

The Future of IP in Entertainment

You're going to see things change because of just the evolutionary nature of entertainment, but it's also the evolutionary nature of IP, you know, and that's why I'm glad we're having this discussion because everything's constantly in this crazy state of flux and figuring out how to get eyeballs on these things that we care about and that we want to see flourish and survive, not just for our financial reasons, but because we really do have a vested interest in seeing these things survive and achieve whatever goals we set out for them.

Final Thoughts on the Nature of Editing

I'm glad we're having these conversations because we really do need to find, we need to figure out how to adapt to, you know. great, I'm fucking bullish. I'm standing up in my house. So, the thing is, I want to talk about editing in terms of, like, why everybody should be thinking about what they're already doing, how they're telling story as simple as when you're tweeting something or you're on a space, like, say, you know, bless gave us some alpha, but earlier on a space this morning, or, no, actually, he just gave it to us then. But some people will talk about, you know, like, hey, I got a project, but I can't say much, right?

The Importance of Editing in Storytelling

That's editing, right? Because now you're thinking, right? So the mystery is still there, and it's a ploy to have you hooked. Just like, tune in next week, and you're like, I hate old three channels. In the seventies, when I grew up, like, you had to wait. You literally had to wait till next week. Sometimes you still do. But, like. Like, my teacher, David Mamet from. From NYU, like, you know, he wrote, like, he wrote the verdict. He wrote untouchables. You know, he's appeals.

Personal Anecdotes and Teaching

Surprise winning. He did. Glen Gary, Glenn Ross. He also is film director as well. The p isn't even in the ego, bro. The p isn't even in. There's no God. Okay. But. Okay, well, anyway, so the point is that if I show you, like, this is really incredible. Like, when you're building anything, like anything. It doesn't have to be editing. It's just anything you're doing. You have a great idea you should be thinking about.

Crafting Presentations and Narratives

I hate to sound like a teacher here. This is for me, too. Like, I repeat this to myself to make sure I'm always crossing my t's, slashing my q's, dotting my i's. All that stuff is that if I show you a picture of a rabbit, a white rabbit, let's say, pick a color, doesn't matter, but it's a white fluffy rabbit. And then I show you another picture, and it's a butcher knife. I don't show you a third picture. The third picture is happening in your head. And I don't.

Viewer Engagement in Storytelling

I can't determine what that is for you. I've just given you the two pieces, and. And the suspense is in what is the third thing going to be? And that is, like, really good filmic editing to a certain. It's not like what flame is doing right now to win the voice, but you're sculpting things, of course. Right? And that's, like, layers built on the, like, the original root of the first two pieces that make the best edit for the story. But, like, that's how I think you should be thinking about every word that you're using in a tweet.

Strategies for Effective Communication

I think tweeting is social engineering. A lot of the things that I write about are really. I write about all kinds of goofy things and deep things. There's no rhyme or reason. I don't know how it's hitting people. I don't care if some things get three likes versus 100 likes. It doesn't really matter. This is just like sculpting in my own way, and I'm trying to choose every word. It's not. They don't always hit, but everything I do, whether it's driving my car.

The Intention Behind Actions

And I have segment intending. I'm intending for me to have a good time when I go to the store, I'm intending to drive on the road. These are like, these segments. Like, it sounds kind of, like, rudimentary and, like, it doesn't sound like, oh, you're not free living. Actually, I am, but it's based on some structure and care. Right, right. Just like your art, just like your story.

Expressions of Interest and Fascination

Just like the way I'm talking to vegan and stuff on the space. Vegan. Please interrupt me. You know, say, I'm sorry, flame. Like, I'm just endlessly fascinated. I'm annoying fucking reality TV nerd. I'm not joking at all. I hate all television except for reality television. And when I watch it, I literally only talk about the edit. That's what's interesting to me. Even, like, the circle, that's another show on Netflix. When that one came out, I was like, oh, my God.

Evolving Perceptions in Reality TV

I. God, this is, like, pure editing. I can't. My brains, like, tickling. But one thing if you look at early shows or any shows, right. Is, like, the style changes. Right? Early reality TV, it's a. It was a pioneering new genre. And people, the editors are the creatives. That's who, like, we, the actors of what you want to call them, the actual talent. They're out there being crazy.

The Role of Editors in Cohesiveness

Editors are able to put this into cohesive stories that humans understand. Now, if you watch, like, over the years that people, like, you know, focus on different stuff, they stitched a. In different ways. They tell stories in different ways. They tell more than one or this or that. Like, how much are you guys talking about stories? And, like, the traditional story sense, you mean? Okay, we're doing a three act over here.

Creative Approaches to Storytelling

Okay, check it out. We're gonna have them fight. What are you guys doing over there? Okay. It's gonna match. How much. Do you discuss that, or do you guys. Are you. Do you, like, edit, like, scene to scene and, like, the scenes matter? Does that make sense? Yeah, no, totally. I mean, I think on every show, there's always some discussion of storytel arc.

Focus on Storytelling in Editing

Right. With the voice, it's a little different. You know, it's really about the coaches during the blind auditions and. And, you know, what they go through as far as filling their teams and all that. That's. That's the. That's the main focus of, like, story arc when it comes to that show. But, you know, when you get into shows like Survivor, where there's multiple episodes and multiple characters, yeah.

Character Development and Authenticity

They. They do have discussions about, you know, like, what's this character's journey? You know, what story are we trying to tell here? And they want them to be authentic stories, you know, like, stuff that actually happened. But it's what we show, what we don't show. It's how we show it. You know, there's definitely a lot that can. You can employ. There are definitely tools you can employ as an editor that can sway the way people feel about a certain scene, whether it's through music or effects or, you know, cuts that shape people's opinions of that character arc.

Viewer Engagement through Editing Techniques

But, yeah, there's always. Producers are always laser focused on that kind of stuff. How do you feel for you personally? Are you. Are you being like, you know what? I like that person. I'm gonna kind of make them look a little bit better? Or is it like, no, this is best for network? Or is it, like, a consensus? You know, like, I don't. You know, I mean, like, you're always. You're nothing.

Individual Contribution in Team-Based Editing

Not editing in a big team the whole time. Right. A bunch of it. You're alone making cuts. Yeah. Generally, what happens is, they give you an assignment, and then you start on it. Right. And you generally cobble out a first pass so that you can show somebody. And on good shows, the shows that I like working on, you know, you get some direction, but nobody's, you know, watching you edit over your shoulder.

Collaboration and Personal Investment in Editing

They let you know, put your best foot forward, and then they watch the cut. You give notes. You talk about it, that kind of thing. And the one thing that's always important for me is the only way I feel like I can turn out a good cut is if I'm invested in something about the character or the people in it. And sometimes it's hard, you know? Like, sometimes you might be working with.

Finding Connection in Storytelling

Working on something where you just don't click with the people in it. So you just find. You have to find. But you have to find, like, one anchor point, like, one story point where you vibe with that person, you connect with that person, or you're like, I'm down with this person because you have to sell them all, right? Like, you have to make them all interesting.

The Challenge of Creating Engaging Narratives

You have to make them all people that you would root for. Otherwise, what's the point? You'll always get that note. It's like, we need to root for these people. And so if you're not doing that, then it probably means that you're not invested in what you're doing, and you need to find something, right? And so that's always what helps me when I get stuck.

Techniques for Engaging Audiences

It's like, well, what in here do I care about? Maybe I'm not interested in this person's personality, but maybe I think it's cool that they're a teacher, or maybe I really like what their mom said or something like that. And you just kind of build around that, and that generally works. It's like, if you're invested, then you can get other people invested.

Celebrating Collaborative Efforts

You'll always find a way, and it may not be for everybody, you know? Like, I'm really proud of the work that we've done on the show. I'm really grateful for all the opportunities that I've been given over the years. You know, I've worked on some other incredibly well edited shows. One that really stands out is America's got Talent.

Highlights of Collaborative Success

That is a show where the top tier editors on that show, I would argue, are also some of the best in the business. They edit their faces off. Like, if you saw the timelines of their cuts, you would be completely blown away. The super tease editors are some of the most creative, phenomenal human beings on the planet. And, you know, it's really just, it's wild that whether, you know, everybody's into what you do or nothing, if you're not invested, you should just kind of step aside and let somebody else do it because it.

The Importance of Investment in EditingProcess

That's always going to come through. No, totally. Actually, dude, you can tell me. I'm sorry. Cut me off, Troy. You know, I'll do, if I find someone I want to ask questions to, I'm going to corner him and be like, adrillum for stuff. Like, you're telling, like, saying, like, the people who are America's top talent editors, like, they're just, they melt your faces off, right?

Analyzing the Techniques of Editors

So you're saying so many edits, like, so they got to that position because they, it's just attention to detail. It's just, they're cutting it just so, so perfect. Like, what do you describe? Like, what exactly they're doing that is, like, so much more top tier? Well, I mean, it starts with, you know, I think instinctually, some of it is, you know, stuff that you learn over time, like basic edits, like, you know, the stage stuff.

The Art of Balanced Editing

You learn how to cut that so that it doesn't feel like it's edited. Right. Like, and that's just sort of the technical aspect. But I think what's really special about some of these editors, it's almost like a second sight. You know? Like, you can look at their cuts and pick them apart and think, how did they do that? But some of it was just, you know, they had a feeling and they went with it.

Trusting Instincts in the Editing Process

And then this thing turned out the way it did. And over time, they learned to trust those instincts and hone those instincts. And really, they're the only people that can do it that way. Like, there might other. Be other people that can come up behind them and learn their style and. And mimic it and do it more or less the same way.

The Unique Touch of Talented Editors

But there they are, those super talented editors. They really, it's like an. It's like an extra instinct. It's almost like power. Like what? So, like, are they. Because I'm making shit up in my head because I am not an editor, right? I'm a musician. I've done audio editing, and I've seen some people, like, okay, I can see a skill you have here, which is like, wow, you're very fast at cutting out the bullshit.

Comparisons Between Video and Audio Editing

This is, like, for, like, corporate work. So it's like you're an efficient corporate human being at eliminating breaths in cleaning up sections and delivering clean audio, and you're. It's sick, right? And there's other people who are, like, more on the musical side, and they're saying, oh, I hear something. Oh, wow, we've got to take this one and do this and move that.

Navigating the Complexity of Editing

Like, it's like they can, like, manipulate sound better, if that makes sense. Like, the video editing stuff, it's confusing to me because I only come from. Like, oh, yeah, no, I get your point. I think what makes those editors really gifted is that they not only understand how to cut story, you know, how to build a compelling story, but they also know how to then take it.

The Multifaceted Role of Editors

Because, you know, one of the things that's unique about editors that work in unscripted, many of them have to score their own cuts. You know, they have to choose the music. They have to do all the sound design. They have to add in the visual effects. And a lot of those are created on the editing platform with an effects package. Sometimes it'll go out to an after effects artist or something like that to do sort of secondary graphics work and stuff like that.

Collaborative Efforts in Post-Production

We have people on the voice to do that create templates and stuff for photos and this and that, and do really cool work. But transitions and stuff like that is really left up to us. And some of those things can get really complex and creative. And, I mean, there's just definitely, I could rattle off a list of names that would mean anything to you guys, but I can think of, like, at least a dozen editors that, like, I'm completely astounded by.

Mastering the Art of Storytelling

And I'm always, like, studying what they do because they're so amazing, and it really is. They have a really strong understanding of not only how to tell a good story, but how to score a cut appropriately. Knowing when to not use music is also a really cool trick that you have to kind of learn over time how to do amazing jump cuts. It's this whole bag of tricks, really, that you have to employ on these edits to make them really good.

Integrating Sound Design and Editing Techniques

Sound design is a whole other thing. It's like, should I use an effect here? Should I not? Is it too much? Is it too little? There's so much nuance to it and so much instinct involved. And then also it's a process of refinement that requires feedback from other people. You know, one of the coolest things I ever heard was from Steven Spielberg's editor. I can't think of his name right now for some reason, but he was the dude.

The Importance of Feedback in Editing

I'm gonna have to look it up because it's embarrassing. I don't know it, but I got. He cut Lincoln, but he's also cut a million other things for Steven Spielberg, like Jurassic Park. Okay. Okay. You don't need to say more than the traffic park. Okay. We did close encounters with their kind. I mean, like, he's one of his OG editors. He said, you know, because you'll.

Reflections on Notes and Perception

You'll hear people complain about notes, like, oh, these network notes are the, you know, these network notes suck. Like, these people don't get, like, what I'm trying to do here, yada, yada. And what he said was that. He. Loves the notes process because it allows him to get counterpoints of, you know, how people perceive the story, and it allows him to refine the cut.

Creating Engaging Material Through Collaboration

You know, he feels like he celebrates the notes process because it's inevitable anyway, which I think that's a good thing to. That's a good way to take it for that reason, because you got to do it anyway. But he loves the notes process because it allows, he feels like, you know, input from other people creates a dialogue. It creates a discussion that allows you to make better material.

Collaborative Efforts Between Editors and Producers

And so that's part of it, too. It's not just great editors, although some shows arguably are carried on the backs of really great editors, you know, like, they also are kind of sort of producing the cuts as well, you know? But it really is just, it had to evolve from just an ability to tell a good story because there's so much other responsibility put on their shoulders between scoring a cut, the sound design, the effects, voiceover, you know, doing all that temp vo that some, you know, professional ultimately then comes in and records.

Comprehensive Skills Required for Editors

Usually that's something that a producer and an editor will come up with on their own. And so they have to be really good storytellers, but they also have to be really good visual artists. They have to have a really strong understanding of music and emotion. And it's funny, you know, like, there are a couple editors that do the, that if you ever watch America's got Talent, the golden ticket, right? Like the golden buzzer.

The Emotion Behind Editing Cuts

Like, that's, those are the biggest, the most emotional cuts of any season of America's got Talent. And I always laugh, like, when I'm going into watching it, like, you guys aren't going to get me this time. Like, I know what you're doing. Doing. Like, I know what you're doing. I know. I know that you're going to craft a story in this way to try to get them the biggest emotional impact. And I'm just, I'm not going to fall for it this time.

The Power of Emotional Editing

And they get me every single time because they know what they're doing. Like, even though you could pick it apart and you could say, oh, yeah, they're going to do this here. Oh, they might do that there. Like, because they, like, are so good at what they do. It still gets you know, like, every single time. Like, and that's, I think those are the marks of really great editors. Like, it really is about instinct, I think, at the end of the day.

Dramatic Structure in Storytelling

Yeah. And in dramatics, like screenplay writing, you just can't break dramatic structure like those things on the, I think I'm rugging myself. Why am I wrecking now? Can you guys hear me still? Is it, is it doing it now? No, you're good. Oh, good. I'm gonna say really quick. That's the other thing I'll say really quick, is, you know, editors also the really good ones like, they've studied storytelling techniques and they understand that good stories, you know, there are rules to telling good stories, and they do need to follow a certain structure.

Concluding Thoughts

You know, like, it's not just like all fly by night, like, slapping things together and hoping it works out. Yeah, for sure. And listen, I love how this. We're on vegan space right now. You're listening to vegan space, and he's interviewing flame based on the heels of his emmy win. No, but I just want to show Troy. Okay. We're about to launch.

Final Remarks and Future Endeavors

You're going to be the star of it now. Okay. So this has been a bullish space, and we're going to wrap this up. Apparently, there's a president thing going on. It's okay. But I want to personally, before I hand it back to bell, the lovely bell and flame to close out the show. Bless Elmo, bro. You know. You know what it is? You know, like, the people here, like, they got to hear you again.

Acknowledgment and Future Plans

I know you guys aren't going to stop. You know, like, that's it. No more glazing on you guys. It's. The glaze is already in what you guys do. So I wanted to thank you guys for stopping by. Beeganden. I still think that we should do our own show where we interview each other and do it in an hour. Like, that's, like, that's the offer right there. Take it or leave it.

Creative Collaborative Opportunities

I don't really need the space, but I would do it with you other than that bell, please. Flame. Close it out. I'm done here. Cheers. Cool. Bell, I'm going to ask you to play us out with some music so that I don't hit you guys with any more tinny bluetooth tonight.

Gratitude and Pleasantries

I'll get it figured out for the next time, but I just want to thank all of our guests. Yes. Blessed elmo beegan. Always a pleasure hearing you, and definitely a pleasure having you on the stage tonight, beegan, thanks for all the thoughtful questions. It was definitely fun to get to talk about what I do. I don't normally do that, so appreciate that.

Looking Forward to Future Engagements

That was my favorite part. Flame, I did want to interrupt you there. I just like to do that thing where tune in next week. I just know this is going to happen, but do it. We're going to have doodles on next week. And sans just did deck text me on the side about something. I was like, bro, I didn't even fucking like, what am I talking about?

Networking and Cross-Promotions

Let's get you and swayze on here. The artist from Fimojis sanj is a big builder in the space. If you guys cross chain mfers don't know, you'll get to know. Now these are about people, not about chains. Talking about IP proliferation. I could end this here on my own, but I just wanted to give you a little taste. Back to you.

The Impact of IP on Storytelling

Flame. No, thank you for that. And that's obviously great news that we've got doodles coming on next week. And Sanj and Swayze, that's going to be an excellent show. I love the momentum that we're building here and the conversations that we're having. It's all focused on IP at the end of the day.

Reflections on Industry Trends

And whether you like it or not, it's deeply ingrained in everything and most of the things that we're doing in this space. So I think it's a good thing to have. Have a handle on. And Michael Kahn, K A H n. Michael Kahn is the legend editor that worked with Steven Spielberg on so many films. I think he's still going.

Tributes to Influential Figures

Flame. Okay, so I read credit. My brother hates me. He's got a point. He doesn't read titles. He doesn't read credits. He goes, I didn't buy a ticket to read that shit. Give me the movie. I say, okay, I'm extraneous, kind of like vegan. That's why I connect with him so much.

Learning and Growth through Experience

I read like I have a photographic memory. I read all kinds of titles. But Michael Kahn, I remember because Michael Kahn was my teacher at the Shakespeare theater. When I was 20 years old, he was the head of the drama division at Juilliard. And so that's spelled the same way.

Influences in Creative Endeavors

He was like the top three authorities on Shakespeare. That's why I used to write sonnets. I love Shakespeare. I know it from back to front. But yes, Michael Kahn, the editor, you're right. Anyway, I'm being a nerd. Cheers.

Closing Remarks on the Discussion

It's all good. I could tell you plenty of nerdy stories about him now that it's all coming back to me. But I won't do that. I'm going to let Bell close us out. Thanks again for a great show, everybody. Definitely look forward to doing it again next week.

Acknowledgements and Future Ideas

Thank you to all of our speakers today. You guys have been freaking amazing. We do this show every Tuesday at 06:30 p.m. eastern standard time. We're going to have another epic show next week. And if you have anybody who's building. If you are building IP, if you have anybody that is building on IP, send them our way.

Encouragement for Future Engagements

We, you know this show is all about that. And we are here to learn. Learn from each other, talk about it. Go watch the presidential debate. Go educate yourself. Or just go get pissed off about what's going on in the world. You guys have an amazing rest of your week. We'll see you in the flip side.

Final Goodbye

Bye, everybody.

Looking Ahead to Future Discussions

In a few weeks, I will get.