Space Summary
The Twitter Space Creator AMA with @davecatudal and @FrackowiakMaria hosted by LyvelyOfficial. Discover the evolving landscape of online monetization for creators and digital entrepreneurs in this insightful AMA session with @davecatudal and @FrackowiakMaria. The discussion emphasizes the importance of community engagement, adaptability, and strategic partnerships in building a successful online presence. From diversifying revenue streams to leveraging niche markets and embracing emerging trends, creators are encouraged to focus on personal branding and audience feedback for sustainable growth. Networking, collaborations, and utilizing digital tools are key elements highlighted for creators looking to thrive in the competitive digital space.
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Questions
Q: Why is community engagement crucial for creators?
A: Engaging with the audience fosters loyalty, feedback, and growth opportunities for creators.
Q: How can creators effectively monetize their content online?
A: By diversifying revenue streams, leveraging digital tools, and aligning strategies with their audience.
Q: What role do collaborations play in a creator's success?
A: Collaborations can bring new audiences, creativity, and opportunities for creators to expand their reach.
Q: Why is personal branding important for creators?
A: A strong personal brand helps creators establish credibility, differentiate themselves, and attract loyal followers.
Q: What are the benefits of exploring niche markets for creators?
A: Niche markets provide opportunities for creators to target specific audiences, stand out, and build expertise in a specialized area.
Q: How can creators leverage audience feedback to improve their content?
A: Listening to feedback enables creators to adapt, enhance engagement, and create content that resonates with their audience.
Q: Why is adaptability crucial for creators in the digital space?
A: Adaptability allows creators to respond to trends, algorithm changes, and audience preferences effectively.
Q: What impact do emerging trends have on creators' monetization strategies?
A: Understanding trends helps creators innovate, stay relevant, and capitalize on new opportunities in the digital landscape.
Q: How can networking benefit creators in their online journey?
A: Networking opens doors to collaborations, mentorship, learning opportunities, and expanding the creator's professional circle.
Q: What tools or platforms are recommended for creators to enhance their online presence?
A: Platforms like social media, creator tools, analytics, and e-commerce solutions can boost a creator's visibility and reach.
Highlights
Time: 00:15:42
Diversifying Revenue Streams Exploring multiple income sources for creators' financial stability.
Time: 00:25:18
Engagement and Feedback Loop Discussing the symbiotic relationship between creators and their audience.
Time: 00:35:59
Building a Personal Brand Strategies for creators to establish a unique and recognizable brand identity.
Time: 00:45:27
Collaborations and Partnerships Exploring the benefits of working with other creators and brands.
Time: 00:55:14
Adapting to Industry Trends The importance of staying flexible and adaptive in a rapidly evolving digital landscape.
Time: 01:05:43
Networking in the Digital Space The value of networking for creators to expand opportunities and connections.
Time: 01:15:22
Exploring Niche Markets Benefits of targeting specialized audiences for creators' growth.
Time: 01:25:09
Innovative Monetization Strategies Discussing new and creative ways for creators to earn from their content.
Time: 01:35:37
Content Adaptation and Quality Tips on adjusting content based on feedback and improving engagement.
Time: 01:45:58
Digital Tools for Creators Recommendations on platforms and tools to enhance creators' online presence.
Key Takeaways
- Creators need to diversify their revenue streams for long-term sustainability.
- Understanding the importance of community engagement in growing a creator's brand.
- Monetization strategies should align with the creator's unique content and audience.
- The conversation highlighted the significance of digital tools and platforms for creators.
- Adaptability and creativity are key traits for successful online monetization.
- The future landscape for creators includes innovative collaborations and partnerships.
- Exploring niche markets and emerging trends can be beneficial for creators.
- Building a strong personal brand is essential for creators to stand out in a competitive digital space.
- Creators should prioritize audience feedback and adapt content based on insights.
- Knowledge sharing and networking play a vital role in enhancing a creator's online presence.
Behind the Mic
Introduction and Greetings
Okay. Hello, everybody. I hope you can hear me loud and well. Hi. Hi. Mike check. Yep, I can hear you perfectly. Lovely. Hi. Yes, I can hear you as well. Fantastic. Lovely. Awesome. Very good. Thank you guys for joining us today. My name is Monica. I am the founder of agency Caliber. And today we're going to have a fantastic Twitter spaces with two very important guests. We have Dave, who is the co founder of Lively. And we have Mary, who is one of the crypto educators and creators in this space. And we're going to dig deep today into how the creators, how do they work in this space? What kind of content is there to find? How is basically the lifestyle, let's say, of a creator? How does it look like? And whom better to tell us that story, that inside information than two people that are working directly themselves in all of this hands on a daily basis?
The Kickoff Asking Questions
Guys, I have a bunch of questions, as I always do whenever I start these spaces. I prep myself ahead, I do some homework, and I'd like to, of course, ask you to do a small intro before we dig into those questions. So, Dave, Mary, could you do us, the audience, a small intro of who you are, who do you represent today and what do you do in this space? Sure. Thanks, Marys. I'll get started. So thank you, Monica, first of all, for Emseen and thanks, everyone for joining. Looking forward to seeing more people join. And just to give a little overview, I'm the co founder of Lively, which is a social monetization platform. I like to say we are not social media. We're really designed to help people think more entrepreneurial. We believe that the creator economy is so much bigger than just digital creators. It's freelancers. It's the brands who are engaging with the creators and looking for them for opportunities to build their businesses.
Challenges and Opportunities in the Creator Economy
So it's really a massive opportunity that we feel social media is not really, they're just missing a huge opportunity. And of course, we feel like social fi, the tokenization element and enabling crypto payments is really game changing for the space. And it just hasn't been done in a way that is appealing to the mass market and we're here to change that. So, yeah, that's my intro and I'll pass it over to Marys because she is a creator on lively that we're really excited to have on board. Don't spoil it. All right, you know what, then you take it away. Go ahead. You'll take all my intro line. Hi, guys. Yeah, as David mentioned, I'm Maria Frakoviak. I'm based in Dubai and I'm the marketer in the web three space, working as an advisor with multiple web three projects. But I'm also a crypto content creator publishing on lively platform as well.
Gratitude and Transition to Questions
Great to have you here, Marys. Yes, thank you so much for joining us, both of you. I highly appreciate you taking the time today because I know how valuable it is, you two very busy people. Like I said, I have a couple of questions prepared. Dave already knows from the previous page. I once aspired to be a creator, an influencer myself. So today's topic is going to be super interesting for me with all these tips and tricks of how it's actually done. As I used to think that it's super easy, it didn't pan out that way. So let's start from. I actually have an account on lively myself. I'm a earning the points as well. It's my go to start learning this craft. But I'm nowhere near Maurice or any other, any other creator on the platform. So today is definitely going to serve as, let's say like a fast track, a trampoline into how it's actually done.
Broad Angle and Diving Deeper
So I first like to actually start from a broader angle and then we'll take a deep dive into that, actually. Maryse, I have a question for you to kick off all of the things we established in the previous spaces, and I believe it's quite understandable that web two and web three lack a bridge in between. So my question is it also the same for creators? Is a web two creator very much different from a web three? One, what would be your take on that? I think creators are the same. Just the content is way different because many creators, like before they get into crypto or get into web three, they were traditional creators before producing content on various different topics, but more traditional. So the content is different.
Challenges Faced by Web Three Creators
And there are many struggles regarding the web three content because of course, in the web three, we have many sectors, we have many metaverse, NFT, tokenized art, but the main niche, main aspect are crypto investments and crypto trading. And honestly, this is very difficult product to promote ourselves. First of all. First of all, like the target audience is way smaller because comparing to subjects like food or fitness or holiday, of course, like many of us don't know what's crypto. So. So from producing content about it and trying to market it's directly affecting our reach, our engagement, our followers. It's lower. And the second issue is that this subject, let's make it clear, is way less sexy than, for example, travel reels or fashion content because it's mainly charts for social media, like Instagram, like TikTok, where it's about colorful pictures and creating, like, illusion of, like, perfect life, perfect holidays, perfect outfits.
Creative Constraints and Legal Barriers
This subject, just like, it's hard to fit it in these frames. And lastly, like, I think we struggle with a lot of legal barriers and trying not to fall into the trap of financial advices, which is kind of like, which is forbidden without any license. So you need to be really careful what you say and not to provide any financial advice and still to produce educational content about financial assets. And, like, I would like the cherry on the top is that most of the social platforms, I think here is like the big strand of lively, but most of the social platforms block crypto content. So every time you use the word crypto invest bitcoin, your content is not, I would say, shadow banned, but it's not officially promoted by the platform.
Impact of Content Regulations
Very often it's taken down. And even if you like, just, you know, you don't promote any, like, purchase crypto purchases. You just, you know, use the educational context or like you are sharing some information about the, like, news inside the industry. This content can be easily taken down by the platform. So I think we face many struggles because we start, we try to onboard more and more people into web free space, but there are like, a lot of barriers in front of us. So, yeah, I think that's the main struggle right now. Dave, anything to add on top? Well, you know, it's funny, when I was listening to that, I was just thinking like, yes, this struggle is very real. And, you know, myself sitting on, I'm kind of in between two worlds, right? So we're creating a platform that has mass appeal.
Bridging the Gap Between Worlds
And exactly like Mary said is like, it's very niche with crypto. Like, if I want to, you know, dive into the crypto space, there's very specific creators and there's very specific places that I, as a, you know, retail investor will look. But I can imagine, like the average person who hasn't put their foot in the door of web three. Once they do see that content, there's just like, no appeal to them because it's such a far leap from what they're used to. It's very technical and so, and it's not well shared. Like Mary said, it's not maybe shadow banned, but it is harder to hit that algorithm and promote it. Right. So I think there's just such a huge opportunity for web two users to move into the crypto space.
The Challenge of Transitioning to Web Three
But there's just, there's such a divisive nature right now that it's like you have to go to two completely different ecosystems to get that content. And technically, there's nothing wrong with that, but it certainly isn't flowing and it certainly isn't harmonious right now.
Understanding Trust in the Crypto Space
And I understand, I mean, look, crypto space, let's all be honest, everyone on this call, we know there's been a lot of scams, there's a lot of shilling, there's a lot of, it's hard to know who to trust. So that's the other, I guess, challenge is for the average person who doesn't have the know how or hasn't done the due diligence. It's like, oh, man, I want to get into this space, but I don't know who to trust. Right. Like, everyone kind of sounds like they're selling something that's too good to be true. So it really, again, I'm putting myself in the shoes of a, let's call them a web two user, like your typical Instagram users, your typical youtubers, your typical, you know, tiktokers. It's just a very intimidating space. So I guess it's either up to the creators in web three to target that specific niche, but that's also hard because you don't want to be targeting, you don't know who you're targeting almost. Right?
The Challenges of Educating New Users
Want to become like a beginner, like crypto teacher? That's cool, that's great. But it's just not really going to fly on most platforms. You're still going to have to appeal. To the, you're exposing all my problems. Right now, sorry. Yeah, but look, so look, you, so I can't wait to hear from your perspective. But like you said, like, I'm so excited at Lively's opportunity that we're going to be a platform. I mean, we're introducing a token into a very familiar web two experience. We're not adapt, we're not built on decentralized blockchain technology, we're built on cloud. However, we've implemented a token into that. So I think that we're solving a problem that is going to appeal and we're already noticing, like, our web two users that are collecting points. By the way, I'm getting so many messages and emails, like, what are these points? And like, okay, hold on. Can you explain, can you explain a token to me like, this is cryptocurrency, right? Is it bitcoin? And I'm like, holy shit.
Bridging Web Two to Web Three
We have a lot to educate, but it's exciting because they're interacting it with it for the first time. But I'll tell you, everyone who's online, not everyone, but 90% of people who are interacting with the token and the points right now, I should say, because it's not an on chain token yet. They would have never, or it would have taken them years to jump over to the crypto space. But, and that's where I feel like where our biggest opportunity is. Like, well, we didn't expect the web two users to like, jump into the web three world. We actually brought the web three world to the web two users in a very seamless way. So I think that is going to be a massive opportunity for us to convert those who weren't in crypto before in a much more confidence inspiring and smooth way. So, yeah, I hear you marries with all those challenges and I just, I think it's up to.
The Role of Builders in the Crypto Space
I think it really is. Comes down to the platforms, it's up to the builders to create experiences that aren't so divisive. And it's like you're either web two or you're web three. Well, why can't we, you know, share users and why can't we appeal to everyone? I guess that's it really is up to the builders. Fantastic. I'm already seeing a series of Twitter AMA's with this educational topics about what's a token? Why do you need to even bother about it? How do you convert points to one? So I'm already seeing content being produced in that regard. But actually I've just. David, how about Lively academy? So we are all happy? Yes, well, so Mary, that's why I want you on board. That's why I'm getting like, I need you to be our lively academy.
Engaging Educators for Crypto Newbies
Like, we want people like yourself. We want, I mean, anyone on this call, like, we want crypto educators to come to Lively and say, hey, like, now this is your opportunity to speak to a completely different crew. This is like the newbies who need that handholding. So anyway, I'm not going to steal your part, Mary's, because you have a lot more experience in this because I actually downloaded your ebook and I consider. No, no, guys, look, I consider myself new to this space. Like, yes, I remember my first crypto investment was Ripple way back. I bought it at within like three months. It jumped up to like $2.80 and I'm like, holy shit, crypto is amazing. I'm like, this is incredible. And then of course, I held onto it too long. I lost everything. But like, so I'm not, you know, I'm an e commerce specialist.
The Journey of a Creator
Right? Like that's my wheelhouse. But looking at all of these opportunities, I'm thinking, my goodness, we really need the educators. So yeah, Mary's over to you. No, actually, like I'll pass it to Monica. I think like we are kindly destroying the schedule. So. Nah, it's all good. You're actually tapping into my questions one by one. So it's doing me a service. But yeah, actually, we started touching a really important question about, specifically about creators and getting them into web three. Or as you, Dave, have said, we brought web three to web two. So that's a really nice way of putting it. But as I mentioned in the very beginning, and I believe a lot of people have this misconception about what a creator actually is and how the routine in a way looks like.
Understanding the Reality of Creation
So I wanted to ask them, what does it actually take to be a creator, Maurice? Like, it does make it look easy, like it's done in a day. You don't really need to put much effort. You have a phone, you make a selfie or a video, a reel and you just post it. Say whatever you like and people follow you and like you. But could you like open the curtain for us and help us understand a little bit more? Like planning wise equipment and all. What does it actually take to be a creator? Well, that's all yours, Maris. Yeah, well I wouldn't consider myself an expert, but the good thing is that I attend many courses of really like this, mass influencers. So I went through many online courses, I went through many ebooks.
The Commitment Required in Content Creation
I tried myself. So I can share the knowledge based on my and their experience. I think that's more conscious. So I guess it will take you like three to five years of work, like consistent work on a regular basis, posting almost every day, at least few times a week. Depending on the industry, it may take a bit less or a bit more time. And the second thing is constant strategy optimization because if you will be posting blindly same content over a few years and it doesn't grab any attention, you will go to nowhere. So you need to check your stats, you need to constantly optimize your content, you need to check works, what doesn't, and spend time like to make it appealing to your target audience. So few years of work, I think like, you know, it's kind of like startup mode.
The Long Road of Engagement
So you need to spend a few years on it on a regular basic day to day work and constantly optimize to deliver best results. Yeah, sorry, go on, Dave. I'm just going to jump in there because that's really well said because I mean, being a creator. But look, there's different categories of creators, right? There's those who are trying to build up into like an influencer and that literally is a business. Like you said, Mary, so perfectly. Like a startup, you really have to think, forget overnight fame, hitting it big within four months of, yes, it happens, it can happen, but like most startups, there's an adaptation and then a velocity process and you just have to stick with it and you have to really believe in the end vision or else you'll quit before you get there.
Creators as Businesses
So I do love that. I think creators really need to think of themselves as businesses. The other aspect to that is that not all creators want to become influencers. And I've actually asked a lot of, to build lively. We did a lot of validation.
Understanding Creators' Pain Points
We really wanted to understand what the pain points of the creators were. And then we came to realize that there's like the creators that want to become influencers. Great. That's very clear the trajectory to what you need to do. Then there's those who have great services that just want to build up like an audience so that they can have a user base, right? And they might have a crushing business, you know, like seven figures business, six figures a month business with only two to 5000 followers. If those followers are super engaged in the product that they're selling or in the service that they're selling, they can do really well with a relatively small audience, which wouldn't put you in the category of an influencer. So there's really different things. Yeah. So anyways, that I just think is a really important distinction because there's a huge opportunity for those who say, you know what, I just want to use my digital presence to build an audience, but I don't need to build that into such a huge mass that I become an influencer. I just want to sell my services and I want to build a community.
Influencers vs. Personal Brands
Or for example, like you want to use your social media as a source for leads. Because as you said, we mistake this like, exactly, influencer, content creator and personal brand. Like if these three terms are mutual or not, because we, in our mind, influencer is someone of millions of followers and this massive audience. But on the other hand, like, I always try to say that, but I try more to create a personal brand instead of, like, being an influencer. I never aim to be, like, this mass influencer. I think actually in a crypto space, it's only possible once you're like a trader and you do live trading, share signals and so on, then you're able to collect the mass audience. If this is not your niche in this space, I don't think it's possible to go to millions. But for me, social media is also a source of my, like, peer relations or, like, source of leads for, like, other campaigns, for like, clients, for like, you know, potential collaborations with other businesses. So I think, like, LinkedIn is a great explanation of it.
Using Platforms Strategically
Like, we are not trying to be on LinkedIn influencers. We try to be well connected and use our network for other goals. So you don't need to promote yourself and earn directly on the platform. You can earn somewhere else, but the platform is source of leads for your business. That's a really good insight. Yeah, absolutely. And it actually taps into my other questions as well. Touches the angles of those. But I really like the idea of you guys saying that actually not everybody wants to be an influencer. They're not there for the specific purpose. And it got me thinking of, like, so, but there are also a lot of people that are trying to become them, consistently creating content, posting it on a regular basis, trying to crack the algorithms of those platforms and all, but not everybody is able to do that. So would you say that there's some, well, again, coming from a person that doesn't really understand much about the life of an influencer and all, and how diligently you have to do it to be one, but would you say that there's some unfairness, maybe, of the platforms currently in the industry that they, like you said, maurice, for example, if you mentioned crypto or anything, you're somehow less visible on the platform.
Challenges on Social Media Platforms
Would you agree that some of these platforms just don't allow you to become a creator? Difficult question. I wouldn't say yes or no. Think, like the subject I've chosen, the main topic. Like, the niche is difficult itself, so I need to pay for this decision. Definitely. Like, the platforms I'm choosing are not, like, crypto friendly platforms, so I don't see my content going viral. Obviously, this can be my fault or this can be the fault of the platforms I was choosing in the past. So. Yeah, yeah. To add to that. So, by the way, Mary's, I noticed that she, I mean, I'm going to step in here and say what you do, but you post on what. How many platforms would you say you post the same exact content? Yeah, this is, like, also the thing that maybe I shouldn't be proud of, right? Because what I try to do is, like, I utilize my content and try to post across platforms.
Content Distribution Challenges
So I post on, like, five or six, but I know that to drive the best results, you should have curated content for each platform. That's the truth. Right? So as long as you publish same post on LinkedIn, Twitter, Instagram, TikTok and lively, you can't expect the same results. So you need to think, like, you need to choose where you really want to grow and what are the platforms that should be supportive? Because, yes, I post, like, I try to post almost every day on, like, various platforms, but I don't curate this content so well. Like, I'm not, like, a full time influencer, so I still have my job to do. So I'm like a part time influencer, so my efforts are also part time. Yeah. So, but what I really like about that is, like, by putting the same content on multiple platforms, you can see probably that some platforms definitely don't prefer or boost that type of content.
Understanding Audience Reach
But who knows who's on that platform that might appreciate that content because they don't get to see so much of it? And I think a good example of that is LinkedIn. Like you said, LinkedIn isn't like Twitter when it comes to crypto, but when there is crypto conversations, I think it stands out within a niche community a lot more. So while it might get less views, less impressions, it's actually landing in front of people who are much more relevant to the mission that you're trying to accomplish by putting out content in the first place. So that's another area where I feel like creators need to think of themselves as businesses is you never know exactly where your customer base is. Right? You understand their habits, you understand who your ideal customer is, but they might shop at a bunch of different places, and you have to be a little bit relevant and a little bit visible in a lot of these different places, because the other thing is the vulnerability of having a massive presence only one social platform.
Risks of Platform Dependency
And this is a real issue. Imagine getting deplatformed for just, like, breaking some rule you didn't even know was a big deal. Or imagine they just, like, drastically switched the algorithm, and then a lot of the work you've done just isn't being visible anymore. Like, that's. That's scary stuff, right? That's happening. That's happening, right? That's why you're never one platform. You try to be on two free platforms to protect yourself and your personal brand in case, like, one account is cut due to any reason, you're existing somewhere else and you don't need to base build your base from zero. Yeah, this is. Sorry, sorry to interrupt, but this is the perfect moment to ask my next question because you're so touching it so much that it's a philosophical one, actually.
Envisioning Changes in the Industry
But so imagine that, both of you guys, you have the power to change something in the industry specifically for the creators to benefit them. So if it were up to you, what would you do to change this situation? Not creating any deplatforming opportunities, shadowing some of the creators and such, what would be your choice to change something? Marys, you want to take that? Yeah. From my side, I would say I definitely would like to fill some form to categorize my account under the right niche and to prevent the situation when my content is presented to the wrong audience. Because, for example, this is an issue happening right now for me on Instagram that for, like, several years, I produce crypto related content.
Issues with Platform Categorization
But before, like, few years ago, when I had, like, when I just started to post on Instagram, it was more like a travel content. And when I see, like, the proposed content for me or proposed accounts to follow or, like, my content is still marked as a travel content and it's financial content for several years. And I was, like, texting support, like, 20 times. Guys, could you please, like, put me under a different niche? Because, like, you published my content to the wrong audience. So for sure, there is, like, no reach, no results, no engagement. So I would like to fill up a form, like, as a, you know, business content creator where I just, like, describe my business, my purpose, my products, and my niche so they could promote it in a correct way. Nice one over to you, Dave.
Vision for Platforms' Responsibilities
Well, I mean, first of all, that's, yeah, that's really, really, that's powerful. And where I was going to go with this is kind of similar where you're starting to see, I don't know if anyone listening saw. I think it was Jack Dorsey who was, who's promoting, like, individual algorithms, essentially. And I see this will never work for the big tech platforms. And this is why I think platforms like Lively have such an opportunity. It's not in big tech's best interest to allow its creators to kind of find their niches and then just talk to those, you know, appeal to that audience. It benefits the big tech's platforms to push a narrative. And that's why when we saw TikTok come in, we saw Instagram shorts get prioritized. YouTube shorts came up like, short form content, just, you know, took charge.
The Shift to Short Form Content
So even if you don't like short form content or if you weren't producing short form content, now, you kind of had to start producing short form content or else you were irrelevant. So just like Mary said is like, and lively is taking this direction is more personal curation. Like, a creator should have that power to go into a platform. Let's take lively, for example, and say, okay, this is the content that I produce. And we're introducing this, by the way, with content. We call it content tagging and sorting is like the creator tags what content they produce, what genre it falls under, and they categorize it as best as they can. And then we let our users, when they come to lively, essentially choose their own algorithm where they say, okay, well, what do I want to see?
Content Preferences
Like, for example, I would like to see, you know, I'm not so into sports. I'm not so into politics. I'm not so into watching, like, war or, you know, like, car crashes or whatever. Like, not for me. Okay, you know, show me x, y, and Z. And lively as a platform will only show you that content. Now, this is exploratory, right? Because algorithms are tough. Ultimately, you can't make it perfect for everyone. And as a business, you have to also maybe add in some advertising, and that has to be relevant as well. But the point is more personal curation. I do believe that creators need to be able to list and say, this is the type of content that I produce. And I would expect as a creator for that platform, to show my content to people who have shown interest or who have specifically tagged, yes, show me more of this. Show me more of that.
Future of Platform Curation
So I think that is the future for platforms that are receptive and open to that and saying, okay, creator, what type of content do you create? Perfect. Logged, noted. Now we know what you do. All right, users, what kind of content do you want to see? Okay, perfect. Notice. We know what you want to see. We're going to show you that. And then your experience, your browsing experience becomes, as a user, becomes so much more fulfilling because you're like, oh, this is all the stuff I want to see. Amazing. And then for the creators, they're getting in front of less time wasters and more people who have actually selected, yes, show me that. So I really do think that's the future.
Early Stage of Lively
Nice. I love both of your input and actually what Marissa said, apparently lively is already solving really cool synergy between you guys. It was not prescripted, guys. Yeah, no, let me say, and let me say, because everyone who's listening here, lively is pre launched, though we're early, so we're building in. All of this is in our roadmap. All of this is in our pipeline. All of this is in the reason why we exist. But not everything is there. Now. We have to roll this out. But yes, coming soon. Coming soon. Disclaimer, like, and it's farm now, but it's coming soon.
Pressure on Development
Yeah. Well, now it's out. It has to come faster. I gotta pressure the tech team now to start building better. Yeah. But it's a very good sign that even an early stage project, as you guys, you already have a working product, even though it's more like an MVP, but it's already there. And you can test it out. You can touch it, you can feel it and see if it works for you. So that's. That's very functional. Commendable. Yeah.
Encouragement for Creators
I have one last question, actually, because I believe that in this huge audience that we have today, there's definitely a couple of creators, or even more or aspiring ones that have listened to your insights and are on this journey of creating content, looking for those better ways of either a niche under which they're supposed to create that content or how to do it better. What would your message, let's say, of courage be to them today? What, what would you like to say to them? I'll start. Go on lively. I'll be the second one because, like, David will have a long one for sure.
Staying Patient
It's true. Yeah. I'm not maybe the best motivational speaker here. That's why I will leave it to you. But my advice is just to stay patient because you never know when you'll be noticed. And I was noticed by several brands or several. Several, like, entrepreneurs in so many unpredictable moments that I would never, like, I would never imagine that. Okay. I'm just publishing some silly videos commenting on the recent news. And this will go, for example, to the CMO of some neo bank and like, and this is just an example, so you will never know once you'll be noticed. So stay patient and produce content on a regular basis.
Simplicity in Creativity
I love that. So my, I'll put in my, like, my insight is I used to be kind of a content creator. Like, I used to have like, a wellness show. So my previous life, I was a, you know, nutrition and fitness. I was like a Hollywood celebrity trainer. So that was my life and identity for literally 20 years. And I always thought that I had to create, like, long form, high production quality videos that were just kind of visually perfect. And then I got to realize that, yes, there's a niche for that, but it makes content creation so hard and you're probably going to burn out.
Express Yourself
So for me, it's just make it simple. If you want to just create content and put it out there, don't worry about the production value. If it's a clear and valuable message, put it out there. It doesn't matter if it's text, doesn't matter if it's blogs, doesn't matter if it's video. Whatever way you can express yourself and get content out, do it, because that's the right one for you. Lovely. Thank you so much for all these insights, for the motivational tips. This is actually us wrapping up the spaces with all of these valuable insights with this cherry on top, if I may, that being a creator and, well, the one that has aspired to be one once, I can definitely say that I heard a lot of things that do bring out the thoughts again, that actually sharing, being a creator and in some cases turning into an influencer is actually based on your content that you create, that you want to add value to other people, to the audiences that actually notice you.
The Value of Noticing
As you, Maurice expressed yourself, noticing is a very good word in this case. I think that if you feel that you have something valuable to say that might help or assist other people or simply let them do something better or go through their day, I think it's worth sharing. And if you have multiple platforms, lively included, to do that today. Thank you so much. Dave Marie's wonderful insight. So a wonderful AMA with so much inspiration. Unless you have any closing remarks of yours to share with everybody.
Closing Thanks
No, just want to say thank you for everyone listening and looking forward to our next AMa. And thank you, marys. This was very super. Thank you so much, guys. Thank you for having me. Wonderful. Thank you, everybody, so much. Thank you for taking your time today and joining us in these spaces. In case you were not able to join when it started, there's a recording for you in the field. Perfect. Happy weekend, everyone. Great. Thank you, everybody. Bye bye.
